Share to Twitter Share to Linkedin What we are seeing today is the rise of the Conscious Consumers - people of every age but especially Millennials and Gen-Z who are increasingly looking to buy products and services that create a positive impact. Why is this important? Here’s a simple fact to illustrate it. Americans give a record $471 billion to charity - but they spend an estimated $10 trillion in consumer spending. The opportunity to unlock some of that spending towards solving the problems in the world is huge. In 2016, I co-wrote ‘Good is the New Cool: Market Like You Give A Damn’ which predicted that brands would have to learn that in addition to being cool, they would need to do some actual good in the world to earn consumer trust and loyalty. Today, it is possible to live in a world where everything you buy and consume is not only sustainable and socially-conscious - but also cool and aspirational. Here’s a snapshot of a day in the life … [Read more...] about A Day In The Life Of A Conscious Consumer Family
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Ferrari Drivers Charles Leclerc And Carlos Sainz Talk F1 Performance And Sky High Ambition
Share to Twitter Share to Linkedin With the 2022 Formula One World Championship well underway and one of the season's most anticipated races, Silverstone, just around the corner (July 3), F1 drivers are under pressure to perform. And, with an ever-demanding race calendar and ongoing issues disrupting the commercial travel industry, often the most efficient way for drivers to travel between races is by private jet. This is something that Scuderia Ferrari drivers Charles Leclerc and Carlos Sainz know all too well. Luckily for them, for the fourth year running, global business aviation company VistaJet will be providing their team with private planes, enabling them to get around the world as quickly and seamlessly as possible. To VistaJet founder Thomas Flohr, a competitive racing driver, this is a partnership close to his heart. “I have experienced first-hand the demands of racing and the intense focus required to consistently deliver a winning … [Read more...] about Ferrari Drivers Charles Leclerc And Carlos Sainz Talk F1 Performance And Sky High Ambition
Chon Buri cactus thieves on the loose, plants reportedly worth 80,000 baht
Forget underwear thieves , 2 new crooks are on the loose in Chon Buri- cactus theives. But why would anyone steal the prickly plants? Because these ones are reportedly worth 80,000 baht. CCTV footage from last week shows that 2 men in masks cut through the net of a greenhouse in Sri Racha district, and stole 200 cactuses before they dashed away in their pickup truck. The cactus farmer, 37 year old Saroj Oransitthiphon, says the plants altogether are worth over 80,000 baht. Saroj told The Pattaya News that he has become depressed since his precious plants were taken from him. He says he spent lots of time tending to the growing plants. He hoped to use the income he earned from the cactuses to support his family in the midst of the economic crisis. He planned to report the incident to the Sri Racha Police Station. Thailand, and the world at large, have plunged into an economic crisis due to several issues. These include Covid-19 and the Russia-Ukraine crisis among other … [Read more...] about Chon Buri cactus thieves on the loose, plants reportedly worth 80,000 baht