Do you remember the day when Netscape became a $2 billion company, or when Amazon upended our online expectations by introducing 1-Click shopping? How about when Napster faced down Metallica and Twitter showed us what was really happening on the streets of Tehran? These are the moments of innovation that changed our world and continue to point us to the future. advertisement advertisement 1995: The birth of the fast company It was the IPO pop heard round the world: How Netscape’s triumph signaled the arrival of a new business model—and a new mind-set. I first realized that August 9, 1995, would be a day to remember when two coworkers bet each other on the opening and closing price of a new stock issue from a Mountain View, California–based company called Netscape Communications. Their excitement was electric, and it only grew as the stock doubled its offering price from $14 to $28 that morning; by the time it started trading after 11 a.m., the stock had … [Read more...] about 20 Moments From The Past 20 Years That Moved The Whole World Forward
The san francisco chronicle
The tech company Basecamp has a mostly remote staff of less than 60 people. But even its headquarters aren’t in Silicon Valley; Basecamp is in Chicago. Which is why it was a bold move earlier this month when cofounder and CTO David Heinemeier Hansson announced in a blog post that the company is paying its workers according to San Francisco’s labor market. advertisement advertisement Since their employees are scattered all over the globe, it wasn’t clear what the cost of living benchmark should be. According to Heinemeier Hansson, “It started to increasingly seem like an arbitrary choice, and if we were going to make one such, why not go for the best and the top?” So as of January 1, Basecamp employees will receive a salary reflective of the top 10% of what software companies are paying in San Francisco (compared to base pay plus bonus, but not options). They also offer some amazing benefits. ( Put your resumes away, … [Read more...] about Could Paying Top Dollar For Staff Be Worse For The Labor Market?
The Internet–time suck that it is–also serves as an important source of creative inspiration. We asked Fast Company’s Most Creative People in Business of 2015 to point us to the Twitter and Instagram accounts they turn to the most when seeking insight, inspiration–or just a fun break in the middle of the day. Here’s what they said: advertisement advertisement Dao Nguyen, Buzzfeed, #3: “I kind of feel bad, but I love the BuzzFeed Food Instagram account. They’re really experimenting with a lot of new ways of talking about food and how to make food on Instagram. I’m kind of pitching my own company’s stuff, but I really think it’s great.” Rajan Anandan, Google, #2: “Marc Benioff (@Benioff). Marc is very broad, with a great grasp of social, tech trends, everything. He provides me a single window into cloud computing, San Francisco, and the Benioff magic.” Amazing good food manifesto about @hamptoncreek … [Read more...] about Who The Most Creative People In Business Follow On Twitter And Instagram
When you think of your favorite movie poster, what do you think of? Perhaps Saul Bass‘ posters for The Man with the Golden Arm, Anatomy of a Murder, or The Magnificent Seven. Or maybe the poster for Jaws, The Graduate, Gone with the Wind, or even earlier—Metropolis. advertisement advertisement But as movie franchises with mega-million dollar price tags, seeking big audiences and a reliable return on investment, have become the prominent choice of large studios, the movie poster has suffered. Posters for many of those films have a cut-and-paste formula of a few lead actors’ headshots below the title headline. Maybe add in a sports car (I’m looking at you Fast and Furious 1-9), credits at the bottom, and voilá. Commercial viability and brand recognition achieved. But as we enter award season, we’re reminded that although mega hits like The Avengers still dominate box offices, space is opening up for arthouse movies and TV, too. And that … [Read more...] about Are we entering a Golden Age of movie poster design?
In many respects, 2017 was an incredible year for design. Brands such as Nike took a powerful stance on inclusion. Virtual reality enabled exciting new experiences. Inventors solved some of the longstanding problems mainstream design has ignored, like better breast pumps for nursing mothers. However, there were plenty of blunders, frustrations, and annoyances, too. Simply put, these 10 design trends need to die. advertisement advertisement Opaque Algorithms Has the moment of reckoning finally come for opaque algorithms? Algorithms are the silent puppeteers of our lives, deciding how we vote, what we read, how we dress, what we watch, how we’re policed, and more. We don’t know how these algorithms work. What’s even more troublesome is that the companies that are designing and using these algorithms often don’t either. One of Facebook’s algorithms, for example, created anti-Semitic categories for users, which violated the site’s … [Read more...] about The 10 Design Trends Of 2017 That Need To Die