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Share to Twitter Share to Linkedin Of the many things that can bring about the end of a business, few can be more lethal than stagnation — not changing or improving. As General Electric’s former CEO and management guru Jack Welch explained , this lack of inertia or momentum was one of the most dangerous things that could happen to a business: “When I try to summarize what I’ve learned since 1981, one of the big lessons is that change has no constituency. People like the status quo. They like the way it was. When you start changing things, the good old days look better and better. You’ve got to be prepared for massive resistance.” So how do you keep your own business from falling into stagnation? The solution very likely lies in the concept of creative destruction. With proper implementation, creative destruction can prove to be the missing piece your business needs to stand out from its competition in a meaningful way. Understanding Creative … [Read more...] about Why ‘Creative Destruction’ Might Be Your Business’ Missing Piece

Share to Twitter Share to Linkedin Co-Founder and CEO of Varonis , responsible for leading the management, strategic direction and execution of the company. In the movie Apollo 13 , three astronauts returning to Earth are unaware of their perilous reentry. Back in Houston at Mission Control, chief flight director Gene Kranz (played by Ed Harris) comments on the unfortunate events, saying: "Is there anything they can do about it?" No one dared to speak. "Then they don't need to know." If Kranz was in IT security, he'd probably have a thing or two to say about actionable information and how there's sometimes too little and many times far too much. In this article, I'll share how automation can help turn the right information into action, helping to defend against cyberattacks, mitigate risk, shore up compliance and improve productivity. You Can't Unbreach Data The biggest security risk businesses face is lasting damage, which … [Read more...] about What Automation Means For Cybersecurity—And Your Business

Share to Twitter Share to Linkedin CVS Health Monday said it will close its $8 billion acquisition of Signify Health later this week, bringing the drugstore giant in-home medical services from a national network of clinicians. CVS “expects to complete its acquisition of Signify Health on or around March 29, 2023, subject to the satisfaction or waiver of the remaining customary closing conditions set forth in the merger agreement,” the company said. In buying Signify Health, CVS Health will add to its growing menu of healthcare services that includes more than 9,000 retail drugstores, 1,100 MinuteClinics staffed by nurse practitioners and the nation’s third largest health insurer, Aetna. Meanwhile, CVS has an array of outpatient expansions in the works including its proposed acquisition of Oak Street Health , an operator of senior health centers, and creating in-store HealthHubs with hundreds of new over-the-counter items and new healthcare services. … [Read more...] about CVS To Close Signify Health Deal, Launching A National In-Home Care Business

Share to Twitter Share to Linkedin CEO & Founder @ Refocus , EdTech enthusiast, investor, mentor and marketing expert. Many leaders underestimate how effective a well-developed social media marketing (SMM) strategy can be for generating leads and boosting sales. For us, the direct impact of this type of marketing (excluding paid promotion) for 2022 was almost 10% of our revenue. I've found that the key to a successful SMM strategy is creating high-quality selling content that aligns with your audience's pains and values while also being entertaining enough for people to follow you. Here’s the system my company created to effectively generate leads via social media and keep audiences engaged. 1. Research your customer. Researching your audience is the first step in any business decision, and SMM is no exception. Your content shouldn’t just describe how great your product is—aim to speak your customer's language and tell them what they … [Read more...] about How To Сreate Сontent For A Revenue-Generating Social Media Marketing Strategy

Share to Twitter Share to Linkedin Beena Ammanath - Global Deloitte AI Institute Leader, Founder of Humans For AI and Author "Trustworthy AI." Statistically speaking, your organization is likely already using artificial intelligence, and you probably have full-scale deployment of at least three AI applications. A recent survey revealed as much, as well as that nearly every business leader sees AI as critical to business success over the next five years. AI may be transforming business and impacting the bottom line, but do business leaders understand how AI works, its applications and the potential risks? They need to. Being a successful leader in this era requires AI literacy. Counter to common assumptions, AI is not the sole province of data scientists and machine learning engineers. The technology is intellectually accessible without a data science background. AI literacy refers to a solid grasp of the different types of AI, the data they … [Read more...] about Leadership In The Age Of AI: How To Build Your AI Literacy

Share to Twitter Share to Linkedin Ozi Amanat is an international investor, venture capitalist and founder at K2 Global . I asked ChatGPT its opinion about artificial intelligence (AI) systems in today’s society, and this is what it had to say: As an artificial intelligence language model, I do not have personal opinions or beliefs. However, I can provide an objective analysis of AI systems in today's society. AI has brought about numerous benefits to society, such as improved efficiency, accuracy, and decision-making processes. It has also contributed to advancements in medical research, transportation, and various other industries. However, the deployment of AI systems in today's society also presents potential risks, such as job displacement, privacy concerns, and the possibility of biased algorithms. Therefore, it is crucial to ensure that AI is developed ethically and responsibly to mitigate these risks and ensure that the technology benefits … [Read more...] about What Investors Should Consider When Thinking About The Potential Of AI

Share to Twitter Share to Linkedin Christine Tao is CEO & Co-Founder of Sounding Board , helping companies grow their leaders through scalable, personalized leadership coaching It’s rough out there right now. Boards and investors are pressuring companies to tighten their belts, leading to massive layoffs across the tech industry and beyond—nearly 125,000 employees were laid off last year, according to Forbes’ layoff tracker , and the totals for 2023 keep growing each week. In 2009, I was laid off from Google during the "Great Recession.” I went from landing my dream job to the very real possibility of moving back into my parent’s house, along with a mountain of student debt. At the time, I was crushed, but ultimately, this unexpected turn of events is what led me to co-found my company, Sounding Board. I know stories like mine can feel flippant to those who are experiencing the very real challenges and hardships associated with the … [Read more...] about How To Alleviate The Middle Manager Squeeze During A Restructuring

Share to Twitter Share to Linkedin Monika Ilieva is the co-founder/CEO of Cafe De Anatolia (Record Label & Artists Management Agency & Media News Agency). There's no doubt that the music industry is a male-dominated field. But that doesn't mean there isn't room for female leaders to make their mark. Women have always been involved in the music industry, both as performers and as leaders. From the early days of jazz and blues to the rise of rock 'n' roll and hip-hop, women have made their mark on every genre. But why are women leaders so important in this industry? And what can be done to encourage more to enter leadership roles? Contemporary Roles Today, women have taken on an increasingly visible and important role in the business side of the music industry. As CEOs, label presidents, managers and agents, women are using their skills and talents to create successful careers for themselves and others. Some of the most successful … [Read more...] about How Women Leaders Can Excel In The Music Industry

Share to Twitter Share to Linkedin Naeim Khanjani is the CEO and cofounder of Electo Analytics , a public affairs software company designed to empower policy teams. I see the tightening grip of inflation along with the war in Ukraine resulting in a decline in the desire for new EU investments for foreign investors. In the region’s place, I've witnessed how countries in the Gulf Cooperation Council (GCC), such as Saudi Arabia, United Arab Emirates and Qatar, have become an emerging space for investors . Driving Change: A Comprehensive Look At Initiatives The past few years, in particular, have opened up myriad economic possibilities for the Middle East. In 2022, the World Bank predicted economic advancement in the region as a result of their prioritization of green growth, as well as their commitment to hosting both the World Cup in Qatar and Expo 2020 in Dubai. Recently, the Abrahamic Family House , a demonstration of unity … [Read more...] about How Gulf Cooperation Council Initiatives Are Shifting The Foreign Investment Landscape

Share to Twitter Share to Linkedin John Thomas serves as chief strategy and innovation officer at Relay Network , a complete customer engagement solution for the enterprise. Much has been written recently on how companies can better personalize the customer experience. Many consumers expect personalization, and executives want to deliver personalization to their customers. Yet, some companies continue to struggle with exactly how to translate personalization from a strategy deck to actual customer interactions at a reasonable cost and time frame and at scale. I’ve found the scholarly articles that suggest capturing more data, using it better in real time, driving segments and personas, and delivering more relevant content often fall short of how exactly to put these ideas into practice considering data and infrastructure realities. Truth is, I’ve had the opportunity to work on personalization across four different industries in the last 10 … [Read more...] about Practical Principles For Your Company’s Path To Personalization (Part One)