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Explore the full 2023 list of Fast Company’s Most Innovative Companies , 540 organizations that are reshaping industries and culture. We’ve selected the firms making the biggest impact across 54 categories, including advertising , beauty , design , and more. How do four septuagenarian Swedish pop stars pull off a dazzlingly energetic 20-song set list before thousands of fans in a custom-built stadium? Easy: They get their holograms to do it. ABBA Voyage , a stunning marriage of art and technology architected by the visual effects company Industrial Light & Magic (ILM), has been a critical and financial success. It’s also a symbol of how the live performance industry is being transformed by technology, as digital elements are deployed to deepen fan immersion while staying true to what makes a live music experience so irreplicable. With concerts becoming increasingly visual extravaganzas, artists have access to new mediums to explore their creative … [Read more...] about The 10 most innovative companies producing live events in 2023

A good product will win you customers, but it takes a lot more to create, cultivate, and keep true, actual fans. The magic word for most is community, and the brands here, being honored as part of Brands That Matter 2022, have found ways to foster and excite growing communities around them. Decades-old brands, including Fender guitars and Magic: The Gathering, are using new content to stay relevant. For Fender, this past year was about building a content hub full of tools for the millions of new people who started to play over the past few years as a COVID-19-lockdown-induced new hobby. Magic: The Gathering has leaned into celebrating a more diverse set of players with its direct-to-consumer platform, Secret Lair. Meanwhile, three-year-old wrestling upstart All Elite Wrestling has taken on a Goliath by showing a different side of its diverse lineup of stars. Here are the brands making the most of fun and fandom: All Elite Wrestling As discussions around mental … [Read more...] about These 6 brands are growing by letting fans pursue their passions

Eventbrite is No. 42 on Fast Company’s list of the World’s 50 Most Innovative Companies of 2023 . Explore the full list of companies that are reshaping industries and culture. Halloween. That’s the tell for Eventbrite . If the haunted yacht cruises and cemetery tours are reaching out to the event planning and digital ticketing platform to list and promote their events, then the Thanksgiving Eve bar crawls, holiday light shows, and New Year’s Eve specials will follow. During Halloween 2022, the number of paid events on Eventbrite grew 30% over 2019, and ticket volume beat the company’s prior record by more than 50%. The reinvigorated enthusiasm for live experiences has been a boon to Eventbrite’s fortunes—and a success made possible only because Julia Hartz, cofounder and CEO, has spent the past few years effectively re-founding the company, which she created with her husband, Kevin, and their technical cofounder Renaud Visage in 2006. After the pandemic hit in … [Read more...] about How Eventbrite CEO Julia Hartz brought the ticketing platform back from the brink

Explore the full 2023 list of Fast Company’s Most Innovative Companies , 540 organizations that are reshaping industries and culture. We’ve selected the firms making the biggest impact across 54 categories, including advertising , architecture , design , and more. Nature has typically been the first place that beauty companies turn to for solutions to aging and skin imperfections. Now there’s a new source—biotech—and it takes its inspiration from the pharmaceutical industry. The move toward lab-generated ingredients that promise to improve on what scientists would find in nature dovetails with society’s larger embrace of personalized medicine, including cell and gene therapy, says Sarah Broyd, a partner at Durham, North Carolina–based Clarkston Consulting who specializes in consumer healthcare and pharmaceuticals. “Even the mRNA technology used in some of the COVID vaccines has contributed to a greater general understanding of how biotechnology works, which has … [Read more...] about The 10 most innovative companies in beauty of 2023

E.l.f. is No. 26 on Fast Company’s list of the World’s 50 Most Innovative Companies of 2023 . Explore the full list of companies that are reshaping industries and culture. E.l.f. (which stands for “eyes, lips, face”) may sit beside L’Oréal and Revlon on shelves at Walgreens, Ulta, and Target, but its leaders also view it as an entertainment company, servicing a huge audience of followers across its social platforms. “When you have 14 million people showing up on your doorstep every day,” says CMO Kory Marchisotto, “you can’t just sell them a product, you have to entertain them.” Known for its affordable, fair-trade products and beloved “dupes” of high-end items, E.l.f. began partnering three years ago with marketer Movers+Shakers on inventive digital work that went viral. Its 2019 #eyeslipsface campaign, with original music by Grammy-winning producer Ill Wayno and featuring Holla FyeSixWun, garnered 7 billion views. It attracted the most user-generated videos ever at the … [Read more...] about How Gen Z favorite E.l.f. cosmetics became an entertainment powerhouse

Ultima Genomics is No. 33 on Fast Company’s list of the World’s 50 Most Innovative Companies of 2023 . Explore the full list of companies that are reshaping industries and culture. After nearly six years in stealth mode, in May 2022, Ultima Genomics stunned the scientific community with the announcement of a breakthrough in DNA sequencing: a $100 genome, a sixfold reduction in cost over existing technologies and a staggering reduction from the cost of the first fully sequenced human genome, which is estimated to have been between $500 million and $1 billion. Ever since biotech company Illumina developed a way to sequence the human genome in 2014 for less than $1,000, it has dominated the next-gen sequencing field and the cost of sequencing a full human genome has hovered around that price point. Only in 2022 did the going price dip to about $600—still a high price that Ultima founder and CEO Gilad Almogy says is hindering more widespread use of sequencing to understand … [Read more...] about The $100 genome has been a biotech holy grail for decades. This company made it a reality

Flashfood is No. 36 on Fast Company’s list of the World’s 50 Most Innovative Companies of 2023 . Explore the full list of companies that are reshaping industries and culture. Even as prices have soared, heightening food insecurity, the average grocery store discards up to $10,000 worth of items every day. “Food waste is such a stupid problem,” says Josh Domingues, founder and CEO of Flashfood . “We have so many people who are hungry, and so much food going to waste.” Flashfood’s mission is to divert food from landfills—where it emits methane that contributes to global warming—and onto people’s plates. The five-year-old startup created an app that lets grocers alert shoppers to food that’s nearing its expiration date (mostly meat, dairy, and produce) and offer them instant discounts—an average of 50%—to purchase those items. Shoppers buy the products in-app, before collecting them from dedicated Flashfood fridges and dry racks in-store. … [Read more...] about This app is tackling food insecurity and reducing grocery store waste

Ramp is No. 9 on Fast Company’s list of the World’s 50 Most Innovative Companies of 2023 . Explore the full list of companies that are reshaping industries and culture. Ramp cofounder and CEO Eric Glyman may lead an enterprise software company, but he’s not the type of guy who relishes the hard sell. (Ramp’s first sales hire, he says, was focused on customer success, not deals.) Instead, he likes to let Ramp’s products, including a corporate card and spend-management platform, do the talking. “We try to show the value first and let customers come to their own views,” Glyman says. A free calculator on the company’s website, for instance, predicts the dollar amount that prospective customers can expect to save if they switch to Ramp, based on their recent financials. If last year is any indication, Ramp’s product-first, gimmick-free approach has struck a chord, especially with small-business owners. More than 13,000 businesses now use the platform, a threefold increase year … [Read more...] about This company is making expense reports way less of a hassle

Bristol Myers Squibb is No. 18 on Fast Company’s list of the World’s 50 Most Innovative Companies of 2023 . Explore the full list of companies that are reshaping industries and culture. In 2022, Bristol Myers Squibb found itself on the cutting edge of drug development—reflected not only in groundbreaking products but in a sweeping diversity agenda. The New York City–based company, which reported 2022 revenue of $46.2 billion, had three drugs approved by the FDA last year: Opdualag, a first-line treatment for advanced melanoma, in March; Camzyos, a first-in-class cardiac drug for symptomatic obstructive hypertrophic cardiomyopathy, in April; and, in September, Sotyktu, the first new oral treatment for moderate-to-severe plaque psoriasis in nearly 10 years, discovered by BMS scientists. In 2022, these three new drugs had $284 million in combined sales. For most other pharma companies, that would be sufficient to appease investors and grow the business, but alongside its work … [Read more...] about This pharma giant is making sure new medicine works for more people

CounterCraft is No. 35 on Fast Company’s list of the World’s 50 Most Innovative Companies of 2023 . Explore the full list of companies that are reshaping industries and culture. Weeks before Russia invaded Ukraine last year, hackers accessed a financial institution’s computers and set them up to initiate a cyberattack on Ukrainian government websites. What the hackers didn’t know: Their efforts took place in a fake network designed as a detection environment by Spanish startup CounterCraft , which was able to protect its client’s real computers and share information about the incident with U.S. authorities. “Being weeks ahead of the actual window of attack was a very useful place to be,” says Dan Brett, CounterCraft’s cofounder and chief strategy officer. CounterCraft’s deception tools turn the tables on hackers, luring them into digital labyrinths that waste their time and reveal their techniques while neutralizing the attack. Honeypots aren’t new to cybersecurity, but … [Read more...] about This cybersecurity firm makes it easy to trick hackers with believable fake networks