Sustainability

Share to Twitter Share to Linkedin Influencer marketing was a global $16.4 billion industry in 2022 and it’s estimated to reach over $84.89 billion by 2028. Gordon Glenister is a membership and influencer marketing expert and an influencer columnist for the London Evening Standard . Here are his top five tips for how climate tech businesses can successfully work with influencers, when it makes sense for a business to use influencers for a guerrilla marketing strategy - and when it would be better not to engage an influencer. Look for shared values and engagement What’s important to your business? Does that reflect well in the type of content that you're seeing from that individual? The last thing you want to do is work with an influencer who's working with all of your competitors day in day out. That's not really going to make you feel special within your own within your own brands. Another thing to look for is their level of engagement. In … [Read more...] about How To Work With Sustainability Influencers

Share to Twitter Share to Linkedin We’ve all seen them. Images of countless turtles, whales, dolphins, sharks, and seals, dead and entangled in abandoned fish nets. The ocean is becoming an increasingly dangerous place for its inhabitants. And not because of the ‘eat or be eaten’ laws of nature - but because just by nature of being a creature that swims, you’re likely to eat plastic that may kill or maim you, or end up trapped and entangled in a net, left to struggle in an unnatural death until you starve, suffocate, or become prey. It’s one thing to talk about statistics and science, but the violence, pain and suffering our throwaway plastic culture has caused is something that can't be measured in numbers. The ocean has become a crime scene. Currently, there are an estimated 50-75 trillion pieces of plastic and microplastics in the ocean. The plastic either ends up forming giant garbage patches, or breaking down into microplastics. Plastic waste … [Read more...] about Nets, Plastic, Underwater Crime – How To Stop Ocean Pollution

Share to Twitter Share to Linkedin By Toni Burke, Global Vice President – Green CX, SAP It's no secret that the ultimate corporate currency is loyalty. Businesses continuously seek to engage in trustworthy practices that give customers a reason to like them and find common ground with shared values. This is certainly the case as we enter a new year and demand for sustainable offerings grow. For midsize companies, creating a green customer experience (CX) can become an effective first step toward building strong relationships with customers who value a mix of eco-conscious behaviors and sustainable consumption practices. Companies can leverage validated environmental and social governance (ESG) data to produce – and prove – a positive impact on the environment and in people’s lives. In an SAP Insights global survey , CX leaders from midmarket companies across 41 markets and 28 industries shared that they're not only hearing this message but also … [Read more...] about Green Customer Experiences Drive Ongoing Growth For Midsize Businesses

Share to Twitter Share to Linkedin Obesity is estimated to cost the U.K. economy $33 billion annually through lost productivity. The cost of the U.K.’s road-building program is also $33 billion. These two facts are not unrelated. New research showing that “obesity is an economic as well as a health timebomb” has been released today, and it finds that the local authorities with the highest rates of obesity have the lowest rates of GDP per head. The Future Health Research Centre analysis was carried out by Richard Sloggett, a government special adviser on health until 2021. Commissioned by Ethicon, the surgical technologies company of Johnson & Johnson MedTech, the Turning Point report criticized the U.K. government for not having a “joined-up holistic approach” to tackling obesity,” adding that policies are “focused more on individual agency rather than tackling wider environmental factors.” The government’s latest obesity strategy, … [Read more...] about England’s Obesity Timebomb Could Be Defused With More Active Travel, Say Experts

India’s macroeconomic parameters, spanning from growth to debt sustainability, are in sound condition. The economy will now begin to show the full virtuous effect of the reforms that the government has taken over the past years. These are the two points that Chief Economic Advisor V Anantha Nageswaran wants to drive home through the economic survey of 2023. The survey is rife with hope, stating that India’s growth outlook is better than it was in the pre-pandemic years. Banks are healthy, the digital revolution is making the economy more efficient — a large part of which is now formalised — and financial inclusion is at its peak. “It is a matter of time before its growth effects become persistent in the data. That is why we are optimistic that India will achieve an average of 6.5 percent real GDP growth in the medium term,” the survey says. To be sure, the CEA’s hope candle has enough fuel to burn. The surge in credit growth shows that a strong financial system can inspire … [Read more...] about Economic Survey 2023: From the CEA comes #WhyIamNotLosingHopeinIndia

Share to Twitter Share to Linkedin Toni is a successful, celebrated executive who has been promoted twice within the past year. Throughout the organization, from board members to contractors and across teams, everyone who meets Toni becomes a big fan. But as engaging as Toni seems to be, there’s a major part of his life that no one at work knows about. Toni has been playing what he calls “the role of normal” so as to not jeopardize his career plans or his reputation within the company. Toni is covering, and he believes that it is for the best, especially based on some of the comments and even jokes he’s heard in certain “off the record” conversations. Toni’s story is an example of what the employee experience can look like when workplace cultures have only shards of a sense of belonging. Belonging has been called a DEI (Diversity, Equity, & Inclusion) buzzword lately. And that may be true in some circles, but on a more serious note, it is important to … [Read more...] about 3 Ways To Boost Your Organization’s Culture Of Belonging

Share to Twitter Share to Linkedin Thomas Lim is the COO of Technicorum Holdings, a Web 3.0 Coach & Dean with Thrive Consulting and Master Trainer: PEARLS Coaching Framework. The key trends in 2022 have set the world up for a highly disruptive operating environment in 2023. Massive changes are on the horizon, and organizations will face rough seas in steering their teams through social and technological challenges. What storms await the ship’s captain, and how might one sail through them and emerge stronger? Companies may want to focus their energies on the mega disruptive forces of Web3, ESG and DEI. The Web3 Disruptor Be it the metaverse, non-fungible tokens (NFTs) or SocialFi platforms, decentralization will be a huge wave in 2023. Organizations must embrace change and innovation like never before. Linking the business and technical aspects of a new technological offering like virtual reality for the metaverse will present … [Read more...] about Key Strategies For Navigating The Top Organization Disruptors In 2023

Share to Twitter Share to Linkedin Rachel is a Systemic-Change Coach & Executive Mentor; APAC CXM CGO, and DEI & Sustainability Champion at Dentsu. Henry Ford once said, "If it doesn't add value, it's waste." Surely, all that is consumed from our Earth to create a better life is not a waste. But when we selfishly waste it for profits, that is a crime—at least to the next generations. As a corporate achiever who has helped many multinational corporation (MNC) clients generate those profits for the last 25 years, let me—and my fellow boomers/Gen X leaders—say that we are so sorry to the next generations. We have come to a point of no return but a hopeful awakening and urgent intervention of quick systemic change toward a circular net-zero economy. It is, therefore, now a repenting responsibility for all business leaders to reframe value and participate in the making of the circular economy. With consumers' voices rising toward greener … [Read more...] about Let ESG And RX Be Your Pivotal Business Imperatives

Share to Twitter Share to Linkedin Dov Amar is the CEO of opyflow , a consulting firm specializing in the supply chain, with 25 years of experience. If your company has undergone multiple integrations, you know firsthand the struggles of aligning operations and crafting a top-notch network. Achieving optimal performance in a manufacturing network can be challenging, especially when the network consists of multiple sites with different systems and sometimes equipment. However, through targeted strategies and a collaborative approach, it is possible to drive significant improvements in efficiency and productivity. 1. Develop a global methodology. To do this, you can use a key performance indicator called Overall Equipment Efficiency (OEE), which measures the performance of a manufacturing process based on availability, performance and output quality. OEE is a widely used metric in the manufacturing industry and provides a holistic view of a … [Read more...] about Creating A High-Performing Manufacturing Network: The Power Of Knowledge Sharing And Standardization

Share to Twitter Share to Linkedin For many organizations January is a time of renewal—setting goals, welcoming new team members, establishing a fresh start, etc. But unfortunately, January can also trigger anxiety and discomfort for many organizations as they scramble to prepare for what may feel like an obligatory pivot into unfamiliar territory—Black history. As a result, many organizations miss an important opportunity to acknowledge and honor Black history and culture and instead awkwardly stumble through a series of disjointed events that feel like afterthoughts and tragically reinforce the absence of any holistic, sustained commitment to antiracism. If your organization is like many—scrambling to assemble Black History month (BHM) programming in the days, hours, minutes before the month begins—please consider these all too common yet tragic missteps. Sin #1 Waiting until the last minute Companies regularly plan conferences months, even a year, in … [Read more...] about The 7 Deadly Sins Of Corporate Black History Month Programming