As a certain musical once taught us, 525,600 minutes is but one of many ways to measure a year. Another is with newsworthy events, and according to one just-released massive illustration, 2015 was 143 happenings long. advertisement It’s the time of year for looking back, and the team at digital agency Beutler Ink have a specific way of doing so. Each year, they commission an illustration from a different artist that captures the most memorable things that occurred over the previous 12 months. It’s like a Where’s Waldo? poster except you’re trying to locate #TheDress and that a-hole dentist who shot Cecil The Lion. For this year’s rendition, artist Luke McGarry cartoonized 143 moments from of sobering news, frivolous pop culture, internet memes and everything in between. According to Beutler Ink’s blog post, the team began gathering ideas for this year’s poster in a shared Google Doc almost immediately after last year’s went up. (One … [Read more...] about How Many of the 143 Events From 2015 Captured In This Illustration Can You Spot?
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Badass brand guru Bozoma Saint John, who has made her mark at global companies like PepsiCo, Apple, and Uber, is joining the Hollywood entertainment, events, and talent company Endeavor as its chief marketing officer. The move brings more star power to Endeavor, which started as a traditional Hollywood agency but is now a multimedia empire run by Ari Emanuel. This move is the latest in Emanuel’s mission to upend the traditional entertainment business by empowering talent to create and control its own content. advertisement advertisement Saint John tells Fast Company that in her new role, she would work to “connect” the various “storylines” of Endeavor “so we can be a more powerful movement.” Besides representing stars such as Mark Wahlberg and Oprah through its talent agency, Endeavor oversees a wide array of brands and companies including the sports and events agency IMG; sports leagues such as UFC and Professional Bull Riders; the … [Read more...] about Disruptive marketer Bozoma Saint John is going Hollywood
If you’re one of the 250 million people who has ever used Shazam, the app that first gained popularity for helping you name that tune, you may have also used it in the past year while watching television to unlock extra info about your favorite stars and athletes at live events such as the Grammys, the Super Bowl, and the London Olympics. Now, the company wants you to Shazam any TV show you’re watching at any time. advertisement advertisement Starting today, Shazam for TV will support more than 160 channels in the U.S. to 80 million viewers. Whether on cable, satellite, or broadcast over-the-air, you can Shazam any of your favorite live shows (save for local programming) by opening up the app on your smartphone or tablet and hovering it at your TV screen. (You can also Shazam shows you’ve DVRd for up to a week.) That will pull up an index of additional show details, which might include the latest celebrity gossip and trivia for a late-night drama, or the … [Read more...] about Shazam Already Helps You Discover Music, Now It Wants To Help You Discover TV Advertising
2019 has got its first Rs 300 crore club film. Though there have been three double centuries already in the form of Kabir Singh, Uri - The Surgical Strike and Mission Mangal, there was a wait for the first triple century strike this year. This has happened with War, which is now only the eighth Bollywood film (ever since the inception of the Rs 100 crore club) to accomplish this feat.This happened over the past weekend, when the film managed to hold well all over again and emerge as the top viewed movie across the country. Though there were a dozen Hindi releases that came on Friday, it was the Siddharth Anand-directed film that held the fort and drew audiences in good numbers.For Hrithik Roshan and Tiger Shroff, the leading men of the film, War has been a superb success story and their first entry into the Rs 300 crore club. Hrithik has been around for close to a couple of decades and has given huge money-spinners in the past as well. On the other hand, Tiger has made his place in the … [Read more...] about Hrithik Roshan and Tiger Shroff enter the Rs 300 cr club with War, join Ranbir Kapoor, Shahid Kapoor
Last week Siri, Apple’s voice-commanded digital assistant, got an upgrade that gave her many new powers. But developments in voice recognition tech across all kinds of devices mean that your next-next-gen smartphone will easily surpass Siri’s passive listening skills and turn it, and systems like it, into chat-happy, always-on life mates. advertisement advertisement Nuance is the company behind many of the innovations in voice recognition, and may or may not have played a part in the latest iteration of Siri, which grew out of SRI International. The recent advances in voice tech are partly due to developments in the core technology of voice recognition and partly due to Nuance’s clever choice to make a database of millions of bits of real speech from its users, which it can use to train and optimize its algorithms–even to the point of better understanding different dialects. This week the company’s chief technology officer Vlad Sejnoha revealed … [Read more...] about Your Smartphone Is Listening To You Sleep: The Next Terrifying, Awesome Frontier In Voice Tech