Sites which give money

Quantity, not quality, rules social media. We all know that, but we don’t think hard about what it means. But if you’re advertising on a web site, and its primary traffic drivers are hacks, tricks and clever pet pix, what are its visitors really worth? Even assuming that those visitors are people and not tracking robots? I’d argue that they’re not worth your time and certainly not worth your money. Instead of attracting people who might be interested in your products or services and also highly influential, you can end up spending money to attract mobs of easily-influenced people who probably couldn’t explain how they got to a given website if they were asked. Groupon is the classic example of what happens when a company buys into tonnage rather than quality. It’s not good for Groupon, and it’s not good for the businesses that provide Groupon with its deals. As a business, you have to be very careful about doing a deal with Groupon: The deal needs to … [Read more...] about The Trouble With Social Media

“Whilst Thailand is often nicknamed the ‘land of a thousand 7-elevens’, with a convenience store on just about every corner, there are very few of these in Vietnam, for now.” With the Thai Baht on a high at the moment, along with stricter enforcement of visa rules, some expats say they’ve had enough and are heading to Vietnam, or some other south east Asian country, where they might improve their personal situation. For example, an expat pensioner, on a fixed income, from a country where the Thai baht has risen against your currency, Thailand has become a more expensive option – perhaps impossible to make ends meet anymore with your old pension. The British pound, as just one currency, has gone from around 55 baht to the pound four years ago, to now around 39 baht, a big loss in value. Meanwhile the cost of living in Thailand has risen over the last decade. But Vietnam has its own challenges and, whilst being an amazing place to explore as a tourist, may not be to everyone’s … [Read more...] about So you want to move to Vietnam?

Share to Twitter Share to Linkedin I have wanted to take the opportunity for this week’s piece to pivot away from inflation for a moment and discuss a topic that is coming up often enough it bears sharing some observations. A colleague recently asked an ecommerce executive at a marquis luxury brand, “What topic would you most like to know more about?” The response was quick. “The metaverse. It’s on everyone’s mind,” they said. “It’s the hot new thing. But what will it look like? For example, what does it mean for in-store versus online sales?” For most retailers, the metaverse is a fuzzy, mind-bending concept that is hard to define. But experts promise that it will one day mean everything. For now, roughly half of US consumers know little to nothing about the metaverse. If they’ve heard of it, likely it was last summer, 2021, when Facebook rebranded its corporate self as Meta. Overnight, the metaverse (also referred to as Web3) became a “thing” … [Read more...] about Gen Z Set To Lead Retailers Into The Metaverse

LedgerX co-founder Paul Chou is building on the sale of the company he created by raising capital for a new kind of cryptocurrency that can be spent on Earth, the Moon, Mars and beyond. I t’s just before midnight on a rainy autumn Friday. Paul Chou and his entourage dodge puddles on the runway of the Teterboro Airport in New Jersey as they board a Gulfstream private jet bound for Las Vegas. The flight attendant cracks open a bottle of champagne and with a nod welcomes the passengers aboard. The girls disappear into the back and emerge minutes later wearing sequined cocktail dresses and feather boas. Sensing she’s in for a party, the attendant offers a round of tequila shots just as the inertia from the plane taking off to the Bellagio Hotel & Casino forces her laughing into her seat. Ostensibly, Chou, 38, is celebrating not only his birthday but the sale for an undisclosed amount of LedgerX, the ground-breaking bitcoin derivatives firm he co-founded with his wife in … [Read more...] about Bitcoin Trailblazer Raises Capital To Create Interplanetary Cryptocurrency