advertisement advertisement advertisement What does it mean to be socially responsible? No matter how big or small your organization may be, it’s an important question to ask yourself. While many think of community relations or environmental efforts as ways to be socially responsible, those may not be enough. advertisement advertisement Businesses around the world are clearly aware of the need for corporate social responsibility, or CSR. In fact, more than 8,000 organizations have signed the United Nations Global Compact pledging to show good global citizenship in the areas of human rights, labor standards, and environmental protection. But the motives for participating in CSR are not always for the greater good. Some organizations do it for the free PR. Many want what they see as the “gotcha media” off their backs. Still, others participate because 77% of customers say it’s important to them. Translation: Efforts may not … [Read more...] about Think You’re Being Socially Responsible? Think Again
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10 Ways To Reward Yourself For Working So Hard
advertisement advertisement advertisement When I was growing up, my parents used to take me out for ice cream when I got good report cards. I’m not so into ice cream now, but when I’ve accomplished something tough, I like to reward myself in a more adult fashion–by getting sushi–spicy tuna rolls and avocado salad, washed down with a glass of Chardonnay. advertisement advertisement We all need little rewards in our lives to keep us motivated. Here are some other ways to celebrate triumphs big and small. 1. Take yourself out to breakfast. You probably buy lunch frequently. But turning the morning meal into something other than a mad dash out the door feels more rare and decadent. Plus, who doesn’t love waffles? In a pinch, you can rise before dawn and hit a 24-hour diner before the rest of your family wakes up. 2. Find a related bribe. One woman who’s learning French told me that she treats herself to a subtitled French … [Read more...] about 10 Ways To Reward Yourself For Working So Hard
Google Analytics Workshop: 5 Crucial Customizations To Boost Your E-Commerce Sales
advertisement advertisement advertisement An e-commerce site is an excellent way of generating revenue with minimum physical effort–but that doesn’t mean it can thrive on its own. Tools like Google Analytics are key for your e-commerce site’s survival. Access to data and the ability to analyze it are the foundation on which successful online stores are built. advertisement advertisement Study of web analytics reports from Google Analytics can help you get useful insights into important factors like campaigns that are actually working, pages that are getting lots of attention, and products that get little response from customers. However, in order to get all kinds of extensive metrics regarding your store, you will need to customize certain core areas of Google Analytics. Doing so will help you boost your sales, and it will also aid in increasing your site’s overall value for customers. Get ready to make the most of your … [Read more...] about Google Analytics Workshop: 5 Crucial Customizations To Boost Your E-Commerce Sales
This Map Will Tell You How Big The Gender Pay Gap Is In Your State (Infographic)
advertisement advertisement advertisement It’s a fact that’s difficult to ignore–women in the workplace generally make less money than men. advertisement advertisement The gender pay gap is not a new issue–equality in the workplace has been an uphill battle for American women for years. During World War II, women entered the workforce in droves to fill the void left by men deployed overseas. But by the end of the war, many women were forced back into lower-paying jobs–or laid off in favor of returning servicemen. We’ve come a long way since then, and there are now women occupying a number of high-paying, high-responsibility jobs. But the pay gap between men and women’s earnings has been slow to close. According to the U.S. Bureau of Labor Statistics, women were earning only 62 cents per dollar earned by men in 1979. Even today, women in the United States are paid on average only 77 cents for every dollar men make, according … [Read more...] about This Map Will Tell You How Big The Gender Pay Gap Is In Your State (Infographic)
How To Stop Feeling Like A Fraud
advertisement advertisement advertisement Maria Klawe has an impressive resume. A mathematician, computer scientist, and scholar, she is the first female president of Harvey Mudd College . She’s on the boards of Microsoft and Math for America. advertisement advertisement Before that, she served as dean of engineering at Princeton. She gives talks around the world about diversity in the STEM industry. No wonder she was named among Fortune’s List of “ The World’s 50 Greatest Leaders .” But despite all these accomplishments, Klawe feels like a fraud . It started years ago when she felt like she couldn’t even take a taxi or stay in a hotel because she grew up in a family that never had the money to do those things. The feeling popped up at various points in her career when she was surrounded by men and felt like she didn’t belong in the insular world of computer technology. Klawe is in good company. A cadre of stellar … [Read more...] about How To Stop Feeling Like A Fraud