Jan 03, 10:13 AM EST Newsletter Signup BusinessTechnologyWorldNationalMedia & CultureOpinionSportsLuxury Business By Dawn Geske 01/03/19 AT 9:42 AM Roku fans may have something to look forward to in 2019, as the company has announced that is will be adding Premium Subscriptions to its platform in late January. The new subscription service will continue to offer more than 10,000 ad-free movies and TV shows as well as the option to add channels such as Showtime, Starz, and EPIX.With the Premium Subscriptions feature, Roku users will have the ability to browse content before signing up as well as undergo a free trial before making a decision to pay for the service. Roku said the new Premium Subscription will provide free, live, and premium content in one channel, making it easier for users to search and watch their favorite programs.Plus, users of the Roku mobile app can watch content from the channel without support from a Roku device. The option will allow users to watch … [Read more...] about New Roku Premium Subscription Service: What Channels Will You Get?
Published January 02, 2019 Markets Motley Fool Facebook Twitter Comments Print Subscriptions are a modest part of Roku's (NASDAQ: ROKU) platform business, with the company keeping a 20% cut of subscription and a-la-carte transactions. The bulk of platform revenue has always been advertising. The Roku Channel, which launched in late 2017, is an incredibly important first-party ad-supported channel. But Roku is now getting into the premium subscription business. Continue Reading Below Moving upmarket The company announced today that it is adding premium subscriptions to The Roku Channel, adding another tier of high-quality content to complement its large catalog of free ad-supported content, which is typically older movies and TV shows. Roku will be adding over 25 premium subscriptions to The Roku Channel, including CBS' Showtime, Lionsgate's Starz, and MGM Studios' Epix, among others. The announcement notably does not mention AT&T's HBO. The Roku … [Read more...] about Roku Is Getting Into Premium Subscriptions
By Benjamin Mullin The Wall Street Journal Wed., Jan. 2, 2019 Roku Inc. is running a play from one of its biggest competitors. The company on Wednesday said it would allow its users to buy pay-TV subscriptions through The Roku Channel, its TV- and movie-streaming service, in a manner similar to the way Amazon.com Inc. sells access to premium channels like HBO through its Prime Video platform. The feature, which is scheduled to launch in late January, will include channels such as CBS Corp.’s Showtime, Lions Gate Entertainment Corp.’s Starz and MGM Holdings Inc.’s Epix, Roku said. Roku already allows users to subscribe to streaming services by acting as a portal to sign-up pages outside its platform. The new feature will allow Roku to sell subscriptions within its own channel, leading to more favorable economics for the company, said Eric Savitz, a spokesman for Roku. Roku declined to provide specific details on its financial arrangements with … [Read more...] about Roku, taking cues from Amazon, adds premium subscriptions
FILE PHOTO A video sign displays the logo for Roku Inc in New York, U.S., September 28, 2017. REUTERS/Brendan McDermid/File Photo (Reuters) - Roku Inc (ROKU.O) said on Wednesday it will begin offering premium video channels to customers for a subscription fee as it expands its free streaming video service. Premium channels from CBS Corp’s Showtime, Lionsgate-owned Starz and Noggin from Viacom Inc (VIAB.O) among others will be available to viewers of the Roku Channel, a free video service offered to owners of Roku streaming video devices. The move by the device maker, which spun off of Netflix in 2008, resembles the lucrative channels business Amazon launched in 2015 that resold video services on an “a la carte” basis, which has been copied by a variety of rivals. Apple Inc (AAPL.O) is expected to launch its own streaming video service that will adopt a similar model, people familiar with the plan have said. Amazon’s Channels business, which has been … [Read more...] about Roku to launch subscription video channels business
Digital media company Roku is taking a cue from Amazon by selling streaming video subscriptions directly to customers. Later this month, Roku users will be able to sign up for premium content from Showtime, Starz, Epix, and others through The Roku Channel, a free app that until now has only offered a selection of ad-supported movies and shows. The app will bill users’ existing Roku accounts for subscriptions, and will provide a single interface so users don’t have to jump between different apps for each channel. A few years ago, Amazon launched a similar service called Amazon Channels, which lets Prime members tack on subscriptions to Showtime, Starz, and other premium channels. BMO Capital Markets estimates that Amazon generated $1.7 billion through Channels last year, and a report by TDG from May found that Amazon Channels accounted for more than half of direct-to-consumer subscriptions for premium TV channels. Roku’s main differentiator is that it doesn’t … [Read more...] about Roku has an answer for streaming app overload