Share to Twitter Share to Linkedin Christine Tao is CEO & Co-Founder of Sounding Board , helping companies grow their leaders through scalable, personalized leadership coaching It’s rough out there right now. Boards and investors are pressuring companies to tighten their belts, leading to massive layoffs across the tech industry and beyond—nearly 125,000 employees were laid off last year, according to Forbes’ layoff tracker , and the totals for 2023 keep growing each week. In 2009, I was laid off from Google during the "Great Recession.” I went from landing my dream job to the very real possibility of moving back into my parent’s house, along with a mountain of student debt. At the time, I was crushed, but ultimately, this unexpected turn of events is what led me to co-found my company, Sounding Board. I know stories like mine can feel flippant to those who are experiencing the very real challenges and hardships associated with the … [Read more...] about How To Alleviate The Middle Manager Squeeze During A Restructuring
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Sagi Rodin Creates Frontegg Customer Management And Identity Platform For SaaS App Builders
Share to Twitter Share to Linkedin The arrival of Software as a service or SaaS platforms may have started with Salesforce.com in 1999, but the business model has reached near ubiquity today. Yet the challenge for creating in-house the underlining systems that manage multi-user logins and security for it remains for many SaaS app developers. Sagi Rodin encountered the same challenge while working as a software engineer for the Israeli-based Check Point Software, one of the world’s most innovative and largest security companies. For each new application he worked on, he had to build from scratch the customer identity and access management application (CIAM). So he decided to leave Check Point to solve the problem. Founded in Israel in 2019 by Sagi Rodin, CEO and Aviad Mizrachi, CTO, Frontegg is a platform that supports app builders by covering all aspects of authentication from single-sign on to complex, multi-tenancy authorization, API-token management … [Read more...] about Sagi Rodin Creates Frontegg Customer Management And Identity Platform For SaaS App Builders
How To Сreate Сontent For A Revenue-Generating Social Media Marketing Strategy
Share to Twitter Share to Linkedin CEO & Founder @ Refocus , EdTech enthusiast, investor, mentor and marketing expert. Many leaders underestimate how effective a well-developed social media marketing (SMM) strategy can be for generating leads and boosting sales. For us, the direct impact of this type of marketing (excluding paid promotion) for 2022 was almost 10% of our revenue. I've found that the key to a successful SMM strategy is creating high-quality selling content that aligns with your audience's pains and values while also being entertaining enough for people to follow you. Here’s the system my company created to effectively generate leads via social media and keep audiences engaged. 1. Research your customer. Researching your audience is the first step in any business decision, and SMM is no exception. Your content shouldn’t just describe how great your product is—aim to speak your customer's language and tell them what they … [Read more...] about How To Сreate Сontent For A Revenue-Generating Social Media Marketing Strategy
Incorporating BYOK Into Your Company’s Data Security Strategy
Share to Twitter Share to Linkedin Ameesh Divatia is co-founder & CEO of Baffle, Inc ., with a proven track record of turning innovative ideas into successful businesses. Cloud computing has changed how organizations think about security. Instead of focusing resources on protecting the perimeter of an on-premises database, a cloud-first environment requires organizations to consider how to protect the data itself. However, cloud computing brings with it additional security concerns. Encryption solutions have helped keep data secure, whether at rest or in motion. Still, many companies struggle with encryption key visibility and ownership, which typically belongs to the cloud service providers (CSP). It's difficult to assure customers that their data is secure if someone else can access their encryption keys. In recent years, the bring-your-own-key (BYOK) approach, which allows organizations to maintain control over data encryption keys, … [Read more...] about Incorporating BYOK Into Your Company’s Data Security Strategy
What Automation Means For Cybersecurity—And Your Business
Share to Twitter Share to Linkedin Co-Founder and CEO of Varonis , responsible for leading the management, strategic direction and execution of the company. In the movie Apollo 13 , three astronauts returning to Earth are unaware of their perilous reentry. Back in Houston at Mission Control, chief flight director Gene Kranz (played by Ed Harris) comments on the unfortunate events, saying: "Is there anything they can do about it?" No one dared to speak. "Then they don't need to know." If Kranz was in IT security, he'd probably have a thing or two to say about actionable information and how there's sometimes too little and many times far too much. In this article, I'll share how automation can help turn the right information into action, helping to defend against cyberattacks, mitigate risk, shore up compliance and improve productivity. You Can't Unbreach Data The biggest security risk businesses face is lasting damage, which … [Read more...] about What Automation Means For Cybersecurity—And Your Business
Leaders Navigating An Uncertain World
Share to Twitter Share to Linkedin Business leaders across the globe are regularly asking themselves some form of the following four questions: How do I navigate today’s environment of extraordinary uncertainty? How likely are inflation and recession in major markets? What scenarios should I therefore be planning for? Amid all this uncertainty, what are long-term themes and opportunities I should invest in? As the prepandemic world fades, executives are left to navigate what some are calling a “polycrisis”—a set of smaller crises, both geopolitical and macroeconomic, that together add up to more than the sum of their parts. Covid. Supply chain insecurity. War in Europe. Energy transition. Low consumer and business confidence. Trying to isolate the impact of any one of them is like attempting to pull ingredients out of a baked cake. Karen Harris, managing director of Bain & Company’s Macro Trends Group, argues that in an era of such … [Read more...] about Leaders Navigating An Uncertain World
What Investors Should Consider When Thinking About The Potential Of AI
Share to Twitter Share to Linkedin Ozi Amanat is an international investor, venture capitalist and founder at K2 Global . I asked ChatGPT its opinion about artificial intelligence (AI) systems in today’s society, and this is what it had to say: As an artificial intelligence language model, I do not have personal opinions or beliefs. However, I can provide an objective analysis of AI systems in today's society. AI has brought about numerous benefits to society, such as improved efficiency, accuracy, and decision-making processes. It has also contributed to advancements in medical research, transportation, and various other industries. However, the deployment of AI systems in today's society also presents potential risks, such as job displacement, privacy concerns, and the possibility of biased algorithms. Therefore, it is crucial to ensure that AI is developed ethically and responsibly to mitigate these risks and ensure that the technology benefits … [Read more...] about What Investors Should Consider When Thinking About The Potential Of AI
NRRP: The Italian National Recovery And Resilience Plan
Share to Twitter Share to Linkedin In the pompous language that so distinguishes all acts of public administration in Italy, this is the name given to the special Plan that, thanks to a generous injection of European funds, should heal the wounds caused by Covid and, above all, allow Italy to relaunch and definitively modernize. The Plan is an ambitious one, the resources are huge (235 billion combining European funds and Italian contributions), the opportunity is unique. Its declared aim, to be achieved through a series of interventions including public works, regulatory adjustments, and so on, amounts to three “transversal priorities”: equality of gender, of territory and of generation. In other words, aside from the pomposity of the language, the intent is principally to reduce the economic and social gap between the North and South of the country in order to favor the entry of women and younger people in the job market. The voluminous NRRP document also … [Read more...] about NRRP: The Italian National Recovery And Resilience Plan
Prevent Costly Procurement Disasters: 6 Science-Backed Techniques For Bias-Free Decision Making
Share to Twitter Share to Linkedin A biased bid selection process represents one of the biggest threats for procurement officials. Such bias leads to a bad selection decision for a government contract, wasting taxpayer money. Moreover, it may lead to a procurement bid protest. The Government Accountability Office (GAO) put out a report in 2017, which found that a “flawed selection decision” was one of the top four reasons for successful bid protests - and over 22% of bid protests succeeded that year. So how should procurement officials protect their procurement selection process from bias? Doing so requires a basic grasp of behavioral science research on cognitive biases and how to defeat them . What Do Lawyers Working on Bid Protests Say About Bias? In 2021, the US Congress commissioned a bid protest study at the Defense Department referencing the work of Dr. Christopher Yukins , a professor of procurement law at the George Washington … [Read more...] about Prevent Costly Procurement Disasters: 6 Science-Backed Techniques For Bias-Free Decision Making
The Power Of Mentorship: How Mentors Can Help Employees Grow And Succeed
Share to Twitter Share to Linkedin Mentorship programs have become an increasingly popular resource as organizations recognize the value of employee development. What should companies consider when establishing mentorship relationships to help employees grow and succeed? Mentorship relationships happen naturally within any professional setting when someone with more experience (the mentor) offers valuable insights to someone with less experience (the mentee). But establishing formal mentorship programs adds the structure and consistency necessary for long-lasting and positive outcomes. Examples of Mentorship Programs With the right mentorship program, organizations can foster collaborative environments that benefit mentors and mentees. Which mentorship relationship is suitable for your organization’s needs? Traditional Mentorship is a one-on-one relationship where more experienced employees partner with those who need support. Reverse … [Read more...] about The Power Of Mentorship: How Mentors Can Help Employees Grow And Succeed