Wyman’s work for the government in the ’70s included wayfinding systems for the National Zoo and the National Mall. However, he had his work cut out for him when it came to disproving a stereotype that icon-based wayfinding was “a system that was for illiterates,” he says. While the National Zoo embraced this system of pictorial maps, the National Mall’s new wayfinding was more complicated since it involved many more stakeholders, some of whom were skeptical. Icons are the lingua franca of design today, but in the ’70s, they were still an emerging device. “People didn’t take it so naturally back then, and you had to break your neck a little and you had to go around things like the ‘illiterates’ stereotype,” he says. … [Read more...] about Nixon, NASA, And How The Federal Government Got Design
National endowment for the arts
Meanwhile, Saeeda Bai encounters the same questions in her relationship with Maan Kapoor (Ishaan Khattar), the son of revenue ninister Mahesh Kapoor and brother-in-law of Lata. Kapoor faces the wrath of zamindars for a land reforms bill he is introducing to give ownership of land to agricultural labourers. An erstwhile king's attempt to build a temple near a mosque foments communal tensions. … [Read more...] about A suitable film festival in Toronto
The government said it will set up iGOT Karmayogi platform, which will be completely Indian and give access to learning content from across the world. This, the government said, is aimed at having access to content across the world, while staying firmly grounded in our own roots. … [Read more...] about What is Mission Karmayogi, government’s new programme for an ‘ideal’ civil servant?
— IamFazil (@KeralaKnights) April 24, 2019Sunny Deol is the third member of the family to join politics; his father Dharmendra and his wife Hema Malini, both veterans, are members of the BJP. While Hema Malini is fighting for re-election from Mathura constituency, Deol has been named the party’s Gurdaspur (Punjab) candidate. … [Read more...] about Nirmala Sitharaman called new BJP member Sunny Deol a ‘young actor’ & Twitter had many opinions
NB: We asked ourselves, what do we mean by a truly iconic brand? The first characteristic is that they are instantly recognizable visually: You look at a Coca-Cola, at a Starbucks, you recognize that brand wherever you see it. One of the first things my kid said was “Starbucks,” pointing at a logo. The second ingredient is a universal value proposition. The third is that they genuinely play a role in culture. Apple, for instance, is not just taking from culture. They are actively driving culture. And then the fourth ingredient is, do they tap into higher-order values that transcend the product—and actually stand for something. The fifth is all about emotional connection, and that is really the root of it. That’s where a brand like Disney has really benefited. It has leveraged the power of emotion. We make decisions emotionally more than rationally. Brands have a unique ability to tap into that decision-making. … [Read more...] about What Airbnb Has Discovered About Building A Lasting Brand