If you have sneakers, wine bottles, and gloves crowding your desk, then you may already be aware of the findings from Yale Medical School: clutter can be painful to get rid of. Literally. advertisement advertisement In the study, researchers asked groups of both self-described hoarders (who answered a call for people with “clutter problems”) and non-hoarders to sort through junk mail, old newspapers, and other items they typically get thrown away. Then they asked what to hold onto and what to toss, with their brain activity tracked throughout. As Stanford psychologist Kelly McGonigal detailed, a painful pattern emerged in the Yale study: Hoarders showed increased activity in two regions of the brain when confronted with their own junk. Those two areas: the anterior cingulate cortex and the insula. And the more a hoarder reported feeling “not right” about throwing something out, the stronger this pattern of activation was. Both of these regions of the … [Read more...] about Overcoming The Psychological Barriers To Cleaning Your Messy Desk
After Omer Perchick launched Any.DO, he found himself asking a question that, for the CEO of a task management startup, was borderline existential: “Why can’t people stick with a to-do list?” advertisement advertisement While he and his team were aware of the research–that the quickest way to high-end productivity is diligently compiling and executing your tasks–it was obvious that people weren’t great with maintaining that discipline. In app terms, such productivity hacks tended toward high adoption and low retention. Since Any.DO did not want to be similarly forgotten, its data team mined user behavior for some insight as to who was most productive through their app–and, correspondingly, who had the greatest engagement with the product. How the most productive people do Any.DO After a few months of research, they found the high-functioning behavioral pattern: Their most powerful users were coming to the app every morning, going … [Read more...] about When Do Apps Become Rituals?