Here are the decisive factors you won't learn in an online marketing course. David Niki Published 3:32 pm CDT, Thursday, August 15, 2019 Photo: Hiraman | Getty Images Photo: Hiraman | Getty Images Image 1 of / 1 Caption Close Image 1 of 1 Photo: Hiraman | Getty Images How to Make PR Work For You 1 / 1 Back to Gallery I study successful entrepreneur Neil Patel's insights a lot. His blog posts are great, and I always tend to share them with my colleagues because they provide tons of value. Gary Vee and Seth Godin are two other examples of influential business minds who've focused on marketing and made a big name for themselves. But while I've admired their work and … [Read more...] about How to Make PR Work For You
How do factoring companies work
Enabling your employees to do their best work begins with giving it meaning. Kimberly Zhang Published 7:00 am CDT, Friday, June 21, 2019 Photo: GCShutter | Getty Images Photo: GCShutter | Getty Images Image 1 of / 1 Caption Close Image 1 of 1 Photo: GCShutter | Getty Images How to Empower Your Employees to Do Their Best Work 1 / 1 Back to Gallery Crossing a marathon finish line puts a runner’s hard work in perspective. All those grueling trainings, tough miles and social sacrifices take on meaning. As their purpose falls into place, the experience becomes an opportunity for discovery and reflection. If work projects evoked this type of self-reflection and earned … [Read more...] about How to Empower Your Employees to Do Their Best Work
Breaking News Emails Get breaking news alerts and special reports. The news and stories that matter, delivered weekday mornings. SUBSCRIBE April 1, 2019, 5:47 PM GMT By Alyssa Newcomb Facebook employees used to speak about the social platform's News Feed algorithm in vague terms, as though it was a closely guarded secret. Now, the company is pulling back the curtain with a tool that will allow users to understand why they’re seeing a certain post in their news feed. A new feature called “Why am I seeing this post?” is being rolled out this month, and will be available worldwide in May. Users can click the drop down menu in the upper-right corner of a post to understand why it’s in their News Feed. Facebook’s algorithm considers a variety of factors, including how often you interact with the person, whether the post is getting a lot of engagement, and whether you have a history of engaging more often with posts that contain photos or videos. But … [Read more...] about Facebook is about to reveal exactly how your News Feed works
By Cara Kelly USA Today Wed., Feb. 13, 2019 The Instagram influencer as a species is easy to spot. Defined by their large social media followings, content from this class of marketers is typically awash with the flossy trappings of young money: trendy designer outfits modelled in exotic locations; marble countertops under carefully crafted flat-lays of pricey beauty products. Even the Instagram mavens with a grittier, every-girl style, all Polaroid grunginess, are dotted with on-brand T-shirts perfectly half-tucked into the hot jeans du jour. It’s enough to make even the most overstimulated perusers pause and say, “How much are they making off this, exactly?” The answer, if they play the game correctly, is a lot. A wealth of jaw-dropping figures emerged in 2018, from makeup vlogging virtuoso Jeffree Starr’s reported $18 million (U.S.) in yearly earnings, to fashion blogger Chiara Ferragni’s wedding, elaborately chronicled with the … [Read more...] about Fyre Festival to fashion week, how do Instagram influencers make so much money?
Slack is reportedly planning to use a rare direct listing to go public, potentially becoming the second big technology company after Spotify to bypass a traditional initial public offering. In a direct listing, a company foregoes the usual underwriting process, which involves lining up investors ahead of time and selling shares at a set price, and instead lets the open market play a greater role in setting the price. Slack, like Spotify, is perfectly positioned to effectively use a direct listing due to its unique combination of name-brand recognition and an already-massive private market valuation. But the direct listing route is a risky process, and is not built for every company. Slack is reportedly planning to use a rare direct listing when it enters the public market in the second quarter, following in the footsteps of Spotify which used the same technique last year. But what exactly does “direct listing” mean and why is Slack planning to do one? In order to … [Read more...] about Slack is reportedly following Spotify in going public through a direct listing. Here’s how a direct listing works.