PUBLISHED: 10:12 19 July 2019 | UPDATED: 10:12 19 July 2019 Charlotte McClure Fresher Than A Fayre aims to be a modern-day twist on the traditional Freshers' fair. Photo credit: Fresher Than A Fayre. Archant If you want your business to reach students then Norwich is a great place to be because of its large university student population. It's home to the University of East Anglia, where 6,000 students join every year, and Norwich University of the Arts, which has more than 2,000 students. In 2018 Fresher Than A Fayre had more attendees than any other Freshers Fair in Norwich. Photo credit: Fresher Than A Fayre.Fresher Than A Fayre is a modern-day twist on the traditional Freshers Fair model. In 2018 12,500 people attended Fresher Than A Fayre, making it larger than any other Freshers Fair in Norwich. This year the fair takes place on September 25 from 10am-5pm on Earlham Park. We spoke to founder Michael Femi-Ola, and client account director Dennis … [Read more...] about Fresher Than A Fayre: how it can help you grow your business
How branding can help business
The Upshot | How Data Can Help You Win in the Winner-Take-All Economy Sections Skip to content Skip to site index To adapt to a faster pace of change, it helps to learn how to crunch numbers about whole organizations — and about yourself. Credit Credit Supported by Upshot ByNeil Irwin June 15, 2019 This article is adapted from the book “ How to Win in a Winner-Take-All World, ” to be published June 18 by St. Martin’s Press. On the day I met Brett Ostrum, in a conference room in Redmond, Wash., he was wearing a black leather jacket and a neat goatee, and his laptop was covered with stickers that made it appear you could glimpse its electronic innards. That was logical enough, because those circuits were his responsibility: He was the corporate vice president at Microsoft in charge of the company’s computing devices, most notably Xbox and the Surface line of laptops and tablets. … [Read more...] about How Data Can Help You Win in the Winner-Take-All Economy
Festivals and sponsors collaborate with each other to create events that help bring communities together. Alice Goldstein Published 7:30 am CDT, Friday, May 3, 2019 Photo: Kevin Mazur | Getty Images Photo: Kevin Mazur | Getty Images Image 1 of / 1 Caption Close Image 1 of 1 Photo: Kevin Mazur | Getty Images How Brands Can Work With Festival Sponsorship 1 / 1 Back to Gallery Sponsorship for music-related events totaled $1.4 billion in 2016, a number that surpassed sponsorship spending in any other industry. Festivals and sponsors collaborate with each other to create events that help bring communities together, spread awareness for important charities and causes and … [Read more...] about How Brands Can Work With Festival Sponsorship
Millennials are the last age cohort to remember life with CDs and without digital technology. No wonder they look back fondly at the past. Kate Wolff Published 11:00 am CST, Monday, January 14, 2019 Photo: Netflix Photo: Netflix Image 1 of / 1 Caption Close Image 1 of 1 Photo: Netflix Beyond Nostalgia: How Brands Can Leverage the Powers of 'Fauxstalgia' and 'Newstalgia' 1 / 1 Back to Gallery Nostalgia is powerful: From the movies we watched as children to the music that helped us survive high school, our memories of the “good ol’ days” invoke powerful feelings of security, comfort and trust. After all, our past experiences have formed who we are present-day. … [Read more...] about Beyond Nostalgia: How Brands Can Leverage the Powers of ‘Fauxstalgia’ and ‘Newstalgia’
Employees want tech in the office -- here's how to give it to them. Scott Schoeneberger Published 7:30 am CST, Friday, January 11, 2019 Photo: Maskot | Getty Images Photo: Maskot | Getty Images Image 1 of / 1 Caption Close Image 1 of 1 Photo: Maskot | Getty Images Losing Employees to Competitors? Modern Workspaces Can Help You Keep Them. 1 / 1 Back to Gallery During the Great Recession, employees clung to their jobs for dear life. Now, a decade later, they’re walking away from them voluntarily. A recent report from the U.S. Bureau of Labor Statistics shows that 2.3 percent of working Americans willingly quit their jobs in October 2018. Many of them are leaving for … [Read more...] about Losing Employees to Competitors? Modern Workspaces Can Help You Keep Them.