Gabi Lewis is one of those guys who’s obsessed with all things related to nutrition. So during his senior year at Brown University, he took it upon himself to build a better protein bar–one that didn’t taste terrible but was still packed with protein and nutrients. After his former roommate Greg Sewitz came back from a conference at MIT that discussed the need for new sustainable protein sources to feed the ballooning world population, Lewis had an idea: why not create a protein bar filled with cheap, protein-rich crickets? advertisement advertisement Together, Lewis and Sewitz started Exo, a company that produces protein bars (and in the future, other types of food) filled with cricket flour–slow-roasted, milled crickets that fade into the background of the other ingredients, like dates, raw cacao, almond butter, and coconut. Even though cricket flour makes up 20% of each bar (there are 25 crickets in each one), Lewis maintains that you can’t … [Read more...] about This Protein Bar Contains 25 Crickets, And You Can Try It Out
Baby food isn’t as simple as mashed bananas. advertisement advertisement That’s what private equity firm director Angela Sutherland discovered while pregnant with her first child in 2013. When she wasn’t working 10-hour days, she was researching what a baby should consume during the first 1,000 days. Proper nutrition at the start of a child’s life, she had read, is fundamental to health and development. Sutherland recalls how the baby nutrition category seemed, to her, inefficient and overwhelming. If she tried to learn everything about baby nutrition to feed her child, where would she find the time for all that peeling, cutting, steaming, and puréeing? Her options were either spending hours each week in the kitchen or grabbing a jar off the supermarket shelf that, as she describes, “was sometimes older than my baby.” Or, in some cases, loaded with sugar, additives, and preservatives. Roughly 90% of … [Read more...] about Can Pricey Baby-Food Delivery Startups Crawl Their Way To Mainstream Success?