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(Representative Image) Sequoia Capital-backed Indian skincare startup Mamaearth is in talks to raise at least $300 million in a planned IPO next year and is seeking a valuation of around $3 billion, three people with direct knowledge of the company's plans told Reuters Founded in 2016, Mamaearth has become popular in India with its range of "toxin-free" products such as face washes, shampoos and hair oils. It competes with Unilever's India unit, Hindustan Unilever, and Procter & Gamble Co in the booming personal care industry. The company was last valued at $1.2 billion in January this year when it raised fresh funds from investors including Sequoia and Belgium's Sofina. Mamaearth is targetting a valuation of around $3 billion – 10-12 times forward earnings based on sales growth and future revenue potential, a person briefed on the discussions said. It plans to file draft regulatory papers by the end of this year, said sources, who declined to be named as the plan is … [Read more...] about Indian skincare startup Mamaearth eyes $3 billion valuation in 2023 IPO – sources

Colorbar Cosmetics tops the list of most-loved brands in India. (Image credit: colorbarcosmetics/Facebook) Consumer intelligence company Talkwalker has released a list of the top 10 most-loved brands in India in collaboration with Hootsuite. The Brand Love 2022 report takes a look at the 10 brands that have found a loyal customer base in India, and the list includes both home-grown brands like Mamaearth and well as international favourites like L’Oreal. Talkwalker and Hootsuite analysed brands on three criteria: Passion, Trust and Customer Satisfaction. Over 2.6 billion social media conversations and reviews were analysed to create a list of the 50 most-loved brands worldwide and the 10 most-loved brands of India. Here’s a look at the 10 most-loved brands in India: 1. Colorbar Cosmetics : Home-grown beauty brand Colorbar tops the list. Founded and headed by Samir Modi, this fast-growing brand has found its footing in the international market as well. 2. Bombay Shaving … [Read more...] about Colorbar, IBM and Oppo among most-loved brands in India: Report