TM: You’re absolutely right. One of our tactics and innovations in our programs at Acronym this cycle was simply identifying that boosting third-party news on Facebook was effective at shifting voters’ opinions and support away from Trump. And that is something that is broadly applicable. What we learned is the simple fact that the majority of Americans do not tune in to mainstream media or have access to local news and information. And so when they are delivered it on the news feeds and platforms where they spend their time, they pay attention to it. And so if mainstream media outlets at the national or state level were savvier about marketing their news content to audiences who live in these narrative deserts and are being inundated with disinformation, they would be more effectively countering it, and we wouldn’t need to build our own full infrastructure to do that. … [Read more...] about The Democratic operative who beat Trump on Facebook is bracing for the war ahead
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14 countries launch a new plan to achieve a ‘sustainable ocean economy’
There’s a strong emphasis on equity, in involving people of all nations that contribute to the ocean economy, especially those countries and indigenous people that are disproportionately affected by overproduction and climate change. “You can’t just prosper, prosper, prosper—fish more, drill more,” Lubchenco says. “You have to do it in a way that minimizes the impacts on the ecosystem and maximizes the equitable benefiting. And that you have to consider those in concert.” … [Read more...] about 14 countries launch a new plan to achieve a ‘sustainable ocean economy’
