Dinesh Kalidoss & Prathyusha V Is gamification only about building a game within business applications? Not really! It is about creating the emotions associated with a game in real world situations. Gamification is the concept of applying game-like elements and techniques to real-world business problems. There have been proven cases of large organizations that have used gamification to boost business performance. Gamification, typically, can be applied by an organisation both internally and externally. Internal implementations primarily target employees, paving the path to learning, productivity enhancements, behavior changes and idea generation. External implementations help organisations do better in their sales, marketing, and customer engagement initiatives, thereby, positively impacting their business. Close Creating a gamification Framework Gamification, in our opinion, enables the creation of an emotional attachment for participants in business … [Read more...] about Gamification’s role in the insurance domain
Farmville
Game On: Will Gamers Embrace The Blockchain Boom?
Share to Twitter Share to Linkedin By Rian Rabinowitz The concept of ownership in games has been on a spectrum since the first arcade game hit the American mainstream in the 1960s. Since then, consoles, computers and mobile devices have continued to redefine the gaming experience and power dynamic between creators and players. Web3, a new blockchain-based era for the Internet, is the closest that players have come to “ownership.” Historically, gamers do not own their games, their progress, or their time. It is a myth to think otherwise. Developers hold the skeleton key, and they are the ones to profit. After years of conceptualizing, designing, and building immersive worlds–not to mention investing an immense amount of capital–developers can turn a game off at any moment. Consider FarmVille . In late 2020, Facebook announced that it would cease to support Flash-based games. At the flip of a switch, an entire ecosystem , years of history, was … [Read more...] about Game On: Will Gamers Embrace The Blockchain Boom?
This crypto winter will be long, cold and harsh
Representative image Bitcoin and other cryptocurrency assets are notoriously volatile, routinely suffering large drops of 50 percent or more. This doesn’t seem to bother the diehard believers in crypto too much, who have become used to declines of this magnitude. They simply use the decline to buy more. Even so, there are still a lot of people in the space who remember ‘crypto winter’, the period between early 2018 and mid-2020 when prices went down and stayed down, and much of the innovation in crypto came to a halt. So, the question is: What do we make of the recent gyrations in the space, with the Bloomberg Galaxy Crypto Index down some 60 percent from its peak in early November? Does this mark the beginning of a new, long winter after a short spring or is it just a pause that refreshes? Although the selloff in crypto may not be as big as others in its history, it feels worse because the market has grown so big — to the trillions of dollars in size. The damage in crypto has … [Read more...] about This crypto winter will be long, cold and harsh