By Thomas Barrabi Published February 25, 2019 Retail FOXBusiness Facebook Twitter Comments Print video Shares of Macy’s, Target, Kohl’s and other major retailers drop Retail analyst Hitha Herzog discusses why consumers aren’t to blame for the recent drop in the retail sector. Target Corp. will unveil three new lines of lingerie and sleepwear next month, challenging Victoria’s Secret as the longtime industry leader contends with sagging sales and shifting consumer tastes. Continue Reading Below The retail giant will launch three brands – Auden for intimates, Colsie for loungewear and Stars Above for sleepwear. At the same time, Target will eliminate its existing intimates and sleepwear brand, Gilligan & O'Malley. MORE ON THIS BOSTON MARKET FROZEN MEALS RECALLED OVER POSSIBLE GLASS, PLASTIC FRAGMENTS HOW US RETAILERS TURN THEIR BANE INTO BOON WITH 'CLICK AND COLLECT' Target said the new lines … [Read more...] about Target challenges Victoria’s Secret with new lingerie, sleepwear lines
By Khadeeja Safdar WSJ Sun., Feb. 24, 2019 Target Corp. is launching new lines of lingerie and sleepwear, becoming the latest retail behemoth to challenge market leader Victoria’s Secret. Victoria’s Secret has long dominated the intimates market with images of supermodels in push-up bras listed at about $60, but a shift in consumer preferences toward more natural looks and less structured garments—such as sports bras and bralettes—has made it easier for apparel retailers and online sellers to compete. Target next month will launch three brands to sell women’s bras, underwear and pajamas that it expects will hit more than $1 billion in sales in a year. Some of the sales will come from eliminating Gilligan & O’Malley, its existing brand for undergarments and sleepwear. Target said all the new bras will cost less than $22 and include plus sizes. Amazon.com Inc., which in 2017 launched its own line of lingerie called Mae, sells … [Read more...] about Target Takes on Victoria’s Secret
Mary Hanbury, provided by Published 11:36 am CST, Wednesday, February 13, 2019 Getty/Dominik Bindl Victoria's Secret has partnered with high-end French label Livy to sell its collection online and at two of Victoria's Secret's flagship store locations in New York and London. The new collection features a mix of delicate underwear that costs between $70 and $200 for a bra or up to $350 for a bustier. Victoria's Secret is bringing high-end Parisian lingerie online and to two of its stores. On Wednesday, the lingerie giant announced that it has partnered with French brand Livy to sell its lingerie online and at two of its flagship store locations in New York and London. The new collection, which is now available to purchase online, features a mix of underwear that costs between $70 and $200 for a bra or up to $350 for a bustier. Livy was founded in 2017 by designerLisa Chavy. "I love the way women make choices. The way they decide to live their life, fully, … [Read more...] about Victoria’s Secret is now selling high-end lingerie from Paris that costs up to $200 for a bra (LB)
CEO Moj Mahdara is helping brands across industries connect with the next generation of consumer. Stephanie Schomer Published 8:00 am CST, Wednesday, January 16, 2019 Photo: Courtesy Of Beautycon Photo: Courtesy Of Beautycon Image 1 of / 1 Caption Close Image 1 of 1 Photo: Courtesy Of Beautycon Don't Know How to Reach Gen Z? Just Ask Beautycon. 1 / 1 Back to Gallery “Excuse me, where did you get that?” A very polite teenage girl taps me on the shoulder and points to the large eyeshadow palette I’m holding. “They’re handing them out at the Target booth,” I reply -- and before I can ask her about what she is doing here, at one of the most curious … [Read more...] about Don’t Know How to Reach Gen Z? Just Ask Beautycon.
Mary Hanbury, provided by Published 9:56 am CST, Wednesday, January 9, 2019 Facebook/Savage x Fenty Rihanna launched her latest collection for Savage x Fenty on Wednesday. Bra sizes range from 32A to 42DD, and bralettes and panties go from XS to 3X. A video on Instagram launching the new collection takes a direct hit at one of the biggest criticisms made against Victoria's Secret: that its ad campaigns and marketing are created with men — rather than women — in mind. Rihanna is making waves in the lingerie market with her new size-inclusive brand, Savage x Fenty. Following on from her racy runway show at New York Fashion Week in September – featuring models of all shapes, sizes, and ethnic backgrounds – the singer-turned-businesswoman on Wednesday launched her latest collection for Valentine's Day, with sizes that range from 32A to 42DD for bras and from XS to 3X for panties and bralettes. Read more: Rihanna zeroed in on … [Read more...] about Rihanna’s lingerie brand zeroed in on one of the biggest criticisms of Victoria’s Secret in the ad campaign for its latest collection (LB)