advertisement advertisement advertisement Around the time Emily Barclay turned 39, she was suddenly besieged by fatigue. Her stomach bloated after simple meals. Her memory faded. For three-and-a-half years, she saw doctors, trying to discern the source of her strange array of symptoms, feeling that something was so fundamentally wrong, so fundamentally different . advertisement advertisement Eventually, she searched the internet for her symptoms and stumbled on the word “perimenopause.” “It was a relief to finally have a label,” she says. Like many women, Barclay had heard of menopause, which literally means the pausing of menses. The end of periods. But menopause is one day of your life, when it’s been 12 months since the last period. The average age of onset is 51 . For most women, no one—not a doctor, a relative, a friend—has spoken of peri menopause, the period of anywhere from a few months to … [Read more...] about The $10 billion business of perimenopause
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advertisement advertisement advertisement You can almost hear the needle on the record, as Billie Holiday’s “I’ll Be Seeing You” plays. An older woman looks out the window. We see the pictures of her family, her grandkids, sitting in frames and stuck to the fridge. A crayon drawing of two kids wearing masks reads, “We miss you Grandma.” The woman goes through her own version of the Mr. Rogers routine (putting on a comfy sweater and slippers) before anxiously looking out the window again. When the doorbell finally does ring, it’s not an Amazon or grocery delivery—it’s her family. She opens the door, and after a moment of brief hesitation the kids run in for a long-awaited hug. advertisement advertisement The look of love mixed with relief on the woman’s face as her grandchildren’s arms wrap around her shoulders, as well as that on her daughter’s face as she’s watching it happen, are what the Ad Council is aiming to convey with this … [Read more...] about Inside the ad industry’s moonshot: Pitching you to get the COVID-19 vaccine
advertisement advertisement advertisement This story is part of Doubting the Dose, a series that examines anti-vaccine sentiment and the role of misinformation in supercharging it. Read more here . advertisement advertisement Julie Brown is intimately familiar with the pain wrought by the coronavirus. As a licensed practical nurse, Brown has spent the last year tending to residents at long-term care facilities—ground zero for the COVID-19 outbreak in the U.S. The deaths linked to nursing homes and other long-term care facilities account for a third of the total COVID-19 death toll , which crossed half a million in late February. In January, Brown’s own mother succumbed to the virus, after being hospitalized. Due to the strict restrictions at New York hospitals, Brown and her family couldn’t even visit her mother in the hospital until three weeks after she was admitted. By then, she was on a ventilator. Around the time … [Read more...] about Inside the push to convince hesitant essential workers to get vaccinated
advertisement advertisement advertisement Delta Air Lines , the last major U.S. airline to clock middle seats, has announced it will start selling them again in a month. advertisement advertisement The holdout stopped making middle seats available last April at the height of the COVID-19 pandemic, as travelers grew concerned about being too close to fellow passengers. The term “social distancing” was quickly becoming a well-known phrase, and Americans on land and beyond were advised to stay at least six feet apart from non-household members. Airplanes, already known for their tight quarters, addressed the spacing issue by banning sales of those tickets. Delta’s middle seats will go on sale again on May 1. “The relationships we’ve built, together with the knowledge that nearly 65 percent of those who flew Delta in 2019 anticipate having at least one dose of the COVID-19 vaccine by May 1, are what’s giving us the … [Read more...] about Get ready to be smushed. Delta Air Lines will start selling middle seats again
advertisement advertisement advertisement Sarah Kelsey is an instructional coordinator at Greenup County School District in eastern Kentucky. Her school population is mostly rural and internet access is limited. “The COVID-19 pandemic is causing a lot of unequal learning experiences for our students,” Kelsey said. “About 25 percent of our students don’t have access to internet, which is causing a great deal of students to fall behind.” advertisement advertisement The experience of Greenup County Schools is unacceptable, but unfortunately all too common. At a time when access to educational opportunities are so critical for long-term success, an estimated 17 million students in unserved and underserved communities lack the connectivity that makes distance learning possible. And new research from the Morning Consult shows that while more than three quarters of parents and teachers are concerned about today’s homework gap, more … [Read more...] about Would a ‘SNAP’ program for broadband help bridge the homework divide?