advertisement advertisement When on is asked to name two social networks for professionals, they can normally only name LinkedIn. Some might even ask, “Is there another one?” This week, there is, and the value proposition is more focused on what people really looked for when they initially joined LinkedIn. The concept behind Favo.rs is simple: don’t just accumulate connections, use them. Users can ask and grant favors of various types with the connections they make through the site. This is nothing new; technically you can do it just as easily on Facebook, Twitter, LinkedIn, or any of the other social networks (professional or not). There are two separators that makes Favo.rs a better venue for such things: The network utilizes a point system that keeps track of favors asked and granted and matches users up with others who can help with particular favors such as retweets, introductions, etc. Favo.rs is designed specifically around a “pay it … [Read more...] about Startup Favo.rs Does What LinkedIn Should Be Doing
https://www.youtube.com/watch?v=cXgKCFqACkw advertisement advertisement McDonald’s is good for a lot of things, mainly cheap and fast food prepared the exact same way every time. What McDonald’s is less good at is providing high-quality food that comes from small farmers. That’s simply not their model, and would probably be impossible even if they wanted it to be. There aren’t enough potatoes at all the farmers markets in the country to feed our insatiable need for drive-through French fried spuds, 3.4 billion pounds a year. But the McDonald’s marketing department has determined that some customers (or potential customers) want the company to have a connection to farmers and the land. They’re right: Interest in local food is surging. You might think that someone who is intent on eating local food would not be part of the McDonald’s target demographic. But then you meet Frank Martinez, potato farmer. In a new ad Martinez sits in front … [Read more...] about McDonald’s Puts A Human Face On Its Industrial Food Machine
Have you noticed how similar some products are becoming? A Tesla and a Lotus, that’s an easy one. But I’m talking about the similarities between seemingly disparate objects, like an Audi car and Oakley sunglasses, a 3M stapler and an Alessi teapot, or a Starbucks café and your bank lobby. Consumers love cool design, and, in case you haven’t heard, companies are catching on. Investing in the design process can be a sustainable business advantage, because it tends to lead to five things: creative collaboration, innovation, differentiation, simplification, and customer experience. advertisement advertisement For starters, designers tend to collaborate with each other, other disciplines, and users to generate new ideas, explore alternatives, and create new stuff (products, websites, brands, stores, etc.). The process of design thinking, co-creation, and design as creative collaboration can help companies move beyond their norms and create new markets. … [Read more...] about What Good Does Design Do For Business?
The world is full of invasive species. The Nature Conservancy estimates invasive species cause $1.4 trillion in damages, 5% of the global economy. Here in the U.S., almost half the species on the threatened or endangered species list face their primary threat from the 50,000 alien-invasive species that have made their home here. advertisement advertisement Many methods have failed to curtail the spread of invasive species. The most powerful weapon may be to put them on the menu. Sushi provocateur Bun Lai has made a deadly one with the “Invasive Species Menu” at this New Haven, CT restaurant, Miya’s. The restaurant’s 60-page menu is a gauntlet thrown at the feet of what we have come to think of as sustainable for dinner: “Our challenge is not to import an exotic cuisine from afar but to use seafood that is locally available and to transform it into a regional cuisine that we can all be proud of,” writes Lai. “These invasive species are … [Read more...] about Stopping Invasive Species By Eating Them To Death
advertisement advertisement It doesn’t take having a tech or sales job to have an opportunity to work from home. Many positions in most companies can easily be accomplished from a home office. In many cases, work can be done more efficiently and for lower cost. Why do so many companies still require the daily commute? Are physical offices a remnant that companies simply can’t let go? It wouldn’t work for every company. There will always be a need for “feet on the ground” to make many businesses run properly, but many companies are missing the opportunity that the internet, mobile connectivity, and collaboration tools are offering. There are fears that go along with leaving employees to their own recognizance. Will the work get done? How will it be managed? Will the “team” aspect of physical offices be lost? Would there be a lack of personalization and pride? Most of these and other fears can be alleviated with a proper understanding … [Read more...] about 5 Reasons Offices Are (Or At Least Should Be) Obsolete