What the future ultimately holds will be the subject of endless debate, as media and entertainment incumbents continue to dig in and take root for the digital winter. But one thing is certain, no long-term model will exist without developing meaningful and legitimate avenues for talent and creators of all shapes and sizes to derive true value for their creations. While those examples may yet remain obvious, perhaps companies like Believe Entertainment Group, and other early movers in this space, are offering the first glimpse of a model that embraces the user-controlled digital evolution, while still preserving the value of the content creators that make people want to switch on their iPads in the first place. … [Read more...] about Believe Entertainment Group Pioneers New Ways To Connect Users To Brands And Talent
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For one-third of our survey respondents, 2020 has led to a reduction in household income. At least 30% said they have cut spending across a wide range of consumer goods, including food and dining, entertainment, clothing, and hobbies. Meanwhile, 33% say they are increasing efforts to save money. These results indicate that the current state of consumers’ personal finances is at least partly to blame for the downward trend in purpose-driven purchases. Each year, the cost of socially responsible products and services is the number one obstacle Americans cite when explaining why they don’t spend more money with do good brands. … [Read more...] about The pandemic inspired a new wave of conscious consumerism—but only temporarily
This will come down to changing consumer behavior, which isn’t an easy task. Until recently, there was often a stigma associated with buying used products, but the wave of online resale platforms have helped rebrand it. These companies often market themselves as a way to get good deals on coveted products, but they also make the case that it’s more eco-friendly to buy used. This argument appears to be working: Thredup commissioned a study which found that many shoppers—particularly younger ones—feel proud to shop secondhand, while they feel guilty about buying fast fashion, which they see as less sustainable. … [Read more...] about Poshmark’s explosive IPO bodes well for the resale industry, but how sustainable is secondhand?
You don’t need to reinvent yourself In Hollywood, some celebrities like to reinvent themselves every few years with a complete makeover. (Looking at you, Madonna!) Paltrow has never felt the need to do this, but that doesn’t mean that her style hasn’t changed over the decades. Her tastes have evolved over time to adapt to each new phase of life. She still has some outfits in her closet from her twenties, but she has also picked up pieces over the years that fit into her current lifestyle which involves running a company and being a mom. “These days, I’m looking for clothes that are chic, put together, comfortable, and also a bit sexy,” she says. … [Read more...] about Gwyneth Paltrow has 5 tips for revamping your wardrobe in 2021
What on first read comes off as a fatalistic resignation, when read backwards becomes a defiant call to action. It’s an overall sentiment that appropriately embodies the outlook of Patagonia founder Yvon Chouinard. While he told The L.A. Times as far back as 1994 that the plight of the earth amid climate change was “hopeless,” he remains unwaveringly committed to doing the hard work for the best possible outcome. … [Read more...] about Patagonia’s reversible poem ad is a check on runaway Black Friday Cyber Monday spending