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Share to Twitter Share to Linkedin By Chris Christoff, co-founder of MonsterInsights , a leading plug-in for Google Analytics. Business leaders and marketers around the world are in a never-ending struggle to retain their customers. It’s no longer enough to convince someone that a product or service is worth an initial purchase. Instead, you must give users reasons to stick with your brand after their order. Returning customers spend more, view brands as more trustworthy and are more likely to tell friends and family about their experiences. In other words, retention is about more than keeping one customer; it’s about cultivating a community of people who trust and respect your business. There are quite a few ways you can create a top-notch customer experience and win over people from the moment they place an order on your website. Today, we will explore four strategies that can help you boost your retention rate and sales. Let’s dive in! … [Read more...] about How To Win Over Your New Customers

Share to Twitter Share to Linkedin Back in December the appointment of Ihssane Mounir as Boeing Commercial Airplanes’ new SVP of Supply Chain XCN2 & Fabrication caught my eye for one reason: he truly knows the customer. Who Better to Reinvent Commercial Aircraft Delivery? Although hired as an aerodynamics engineer in 1997, most of Mounir’s Boeing career has been in sales and marketing. This includes not only “ stealing the Paris Air Show ” in 2019 from rival Airbus with a huge order from British Airways and driving the company’s sales back after the 737MAX crisis, but also helping guide Boeing’s airline customers through the travel rollercoaster of COVID. His success as SVP of Commercial Sales & Marketing for six incredibly tumultuous years proves that he can solve complex problems with a rare combination of customer-centric thinking and operational chops. The timing is critical too, as commercial air travel is rebounding strongly, … [Read more...] about Boeing’s New Customer Driven Supply Chain

"Good Luck Fish," lifestyle brand 2nd universe's updated version of the dried pollack tied with silk yarn tradition [2ND UNIVERSE] The city of Seoul has a fantastic collision of old and new. In between its modern buildings, the city boasts beautiful ancient palaces and traditional houses that harmonize with nature. Trendy buildings these days seem to be bringing that power of Seoul’s contrasting beauty into their designs as many of them have fused the modern with the traditional, like the renovated hanok (traditional Korean building) cafes in Samcheong-dong, or newer buildings that feature traditional Korean designs. Whatever the method may be, the vibe is still very natural, boosting the understated charm that represents Korea's capital city. Branching off of these efforts, many brands are taking on the challenge of mixing and matching traditional Korean elements while still staying up-to-date on trends. The following is a selection by the Korea JoongAng Daily of local … [Read more...] about Korean design jumps on the K-history bandwagon with traditional motifs

Share to Twitter Share to Linkedin As the U.S. government tries to soften the blow of the coronavirus and prepares to send $1,200 to millions of Americans , fintech CEOs have stormed Twitter with messages for lawmakers. “The technology exists to get money to most people today (even to those without bank accounts). Square and many of our peers can get it done. US government: let us help,” Square CEO Jack Dorsey said on March 26. Twenty minutes later, Plaid CEO Zach Perret chimed in , “Let fintech help.” Payroll processing company Gusto spoke up the next day, writing , “We're urging the U.S. government to partner with payroll platforms so we can create an instant pipeline to get relief funds to small businesses—within 24 hours.” Fintech companies have built fast, nimble systems for moving money. But the reality of how these government partnerships might work is much more complicated and requires a close look at the details. For … [Read more...] about Fintechs Say They Can Speed Up The Stimulus, If The Government Just Lets Them

Share to Twitter Share to Linkedin OBSERVATIONS FROM THE FINTECH SNARK TANK It seems unfair to name winners and losers in fintech for 2020. We should give the losers a pass because of the year we just had, right? This is the Fintech Snark Tank, folks—pity is for pansies. Let’s get to the lists. The Winners 1) Stripe With plans to raise another round of funding that could value the company at nearly $100 billion, no fintech company is as hot as Stripe. And the ratio between the firm’s valuation and the number of people who know what Stripe does is astronomical. The payment acceptance company benefitted greatly as the global pandemic forced people to buy online instead of in-person. But that’s not the only reason Stripe is a fintech winner for 2020. It continues to innovate and recently announced the launch of Stripe Treasury which will: “Enable platforms like Shopify to offer merchants access to financial products. Platforms can offer … [Read more...] about The Winners And Losers In Fintech And Banking In 2020

Inside the chaos at Synapse, where questionable management tactics by CEO Sankaet Pathak have left the company with its future in jeopardy. I n July 2019, the 29-year-old CEO of San Francisco financial technology startup Synapse scolded five of his engineers for not making faster progress. “Do you even enjoy this project?” Sankaet Pathak asked. “Not really,” the team’s leader answered. “That’s it, you’re out,” Pathak declared, firing the employee on the spot in front of his colleagues. Synapse’s Human Resources director, Juan Aguayo, confiscated the terminated worker’s key card and computer. But as Aguayo spoke, he received a message on his laptop, and his tone started to change. Minutes later, he said to the engineer, who was now crying, “Don’t worry, you’re not fired.” The dazed, confused employee went back to his desk. Pathak never spoke to him about the incident again, acting like it never happened. The engineer started looking for a new job the following week … [Read more...] about Broken Synapse: Why Employees And Customers Are Fleeing This Andreessen-Backed Fintech Startup

Share to Twitter Share to Linkedin Key takeaways Intel’s fourth-quarter revenue was down 32% year over year In response to the lower revenue, the company is cutting pay for executives and managers After the report was released, Intel stock prices fell Intel announced poor financial results for Q4 of 2022. The company saw its revenue fall by over 30% compared to Q4 of 2021, and full-year revenue was down 20% year over year. Not surprisingly, the company is looking to make significant changes to right the ship. The first wave of changes is coming in the form of pay cuts for executives and managers. We will explore how this news is impacting Intel and its investors. If you want to build a portfolio that stays on top of a constantly changing marketplace, harness the power of artificial intelligence (AI). Download Q.ai to build your portfolio with easy-to-use Investment Kits today. Compensation changes The poor financial results of … [Read more...] about Intel Institutes Pay Cuts For Executives And Managers In Response To Steep Drop In Revenue

Share to Twitter Share to Linkedin A recession is likely (though not yet certain) in the months ahead. In these periods of uncertainty, it’s difficult to count on things like steady revenue and predictable growth. Instead, leaders are looking for ways to batten down the hatches. It’s tempting to take an axe to common “expense boogeymen” like marketing or consider layoffs. But these are dramatic activities that can leave your company hamstrung when the dust settles, and business gets back to normal again. Instead, start by cleaning things up. Here are some ways you can plug leaks and optimize activity to hone your e-commerce revenue. 1. Tap Into Your Data Every business has access to copious amounts of data. It’s inherently built into most software solutions, both as a primary and secondary feature. On the one hand, if you use an app like Google Analytics, the entire platform exists to capture data on different e-commerce platforms. From … [Read more...] about 3 Ways To Plug Your E-Commerce Company’s Revenue Leaks

Share to Twitter Share to Linkedin What’s the hardest thing to get right in software development? It’s not the intellectual effort required to innovate, argue the founders of Californian start-up Hatica , but the far more prosaic matter of productivity. Far too often, development gets mired in a spiral of inefficiency that slows time to market and delays growth, argues Hatica, which is today announcing a $3.7 million seed funding round. The inspiration for Hatica lies in co-founder Naomi Chopra’s experience of software development at former employers Cisco and Uber; Chopra met the company’s other co-founder, Haritabh Singh, at the latter business. “I saw the problems that developers have first hand, and it’s not, as you might expect, about the difficulty of writing new code,” Chopra says. “Rather, it’s about inefficiency.” Simply put, the software development process gets mired at key stages. One common problem is that developers are pulled away from … [Read more...] about How Hatica Plans To Make Your Software Engineers More Productive

Share to Twitter Share to Linkedin OBSERVATIONS FROM THE FINTECH SNARK TANK This year’s steady stream of staff layoffs by technology companies began in the summer of 2022 when fintechs started cutting staff as valuations fell. In an article titled In Fintech, 2022 Is Becoming The Year Of The Layoffs , Jeff Kauflin wrote: “Rising interest rates, worries of an impending recession and an abrupt slowdown in venture investment has caused fintech founders to aggressively reduce expenses. Every corner of the fintech industry is feeling the squeeze.” In the early part of 2023, the layoff parade has continued and spread to BigTech and established fintech companies. PayPal, for example, announced it would reduce its workforce by about 7%, roughly 2,000 jobs. That comes on the heels of news from Google that it plans to terminate 12,000 jobs and from Microsoft who will slash 10,000 positions. A comment from PayPal CEO Dan Schulman could have come … [Read more...] about The Hypocrisy Of Layoffs At Google, Microsoft, And PayPal