“This cult-like nature of fandom has given us an opportunity to not only tap into their ideas, but also to spread the word,” she says. “We really think about how we feed that cult. What we found is that there is so much love and so much natural behavior, when you give people the opportunity to create on your behalf, you find that sweet spot between how you build the brand in the right way and how you create a kind of inside aspect to being inside the cult, and that’s something we do daily with our content and activations, and now it’s influencing our innovation.” … [Read more...] about Why Cheetos is taking its Flamin’ Hot brand into mac and cheese
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"Lord Ram holds a unique place in our culture & civilization. His life teaches us the importance of truth, justice, equality of all, compassion & brotherhood. We need to focus on establishing an egalitarian society based on the values espoused by #LordRam," he said in a tweet.Lord Ram holds a unique place in our culture & civilization. His life teaches us the importance of truth, justice, equality of all, compassion & brotherhood. We need to focus on establishing an egalitarian society based on the values espoused by #LordRam. … [Read more...] about Ayodhya Ram Mandir Bhumi Pujan: Leaders hope development would pave way for harmony
The government is working to reduce dependency on API imports and launched an Rs 10,000 crore scheme in July to ensure adequate domestic supply. Besides this, incentives of Rs 10 crore each was announced for Indian companies set ting up plants to produce 53 crucial APIs which we are currently heavily dependent for on China. … [Read more...] about India may increase customs duty on import of active pharma ingredients by 10-15%: Report
You have to be overt about who you are and have to be accessible to people let them know how you handle yourself in good times and bad times. You are a leader, and while you may not be able to get to spend time with as many people, it is still your job to inspire everyone. Real leadership is more about helping people reach their potential than is having them like you. Be the kind of leader that helps other people achieve their dreams (and go even beyond their dreams). … [Read more...] about A CEO asks: Can I still form bonds with employees as the company grows?
Rising cases of COVID-19 across the world especially in the US has lead analysts to believe that another round of stimulus could be in the offing. The world's largest economy has already announced a $3 trillion stimulus package, but the Democrats have asked for an addition $400 billion in fiscal measures. The two sides have been negotiating for a week now. … [Read more...] about Will gold continue to glitter? Analyst see yellow metal at Rs 68k by year end, silver to follow