Best industries for marketing

Yatish Rajawat – What was your objective in writing the book and what do you think is its impact? Harish Mehta - I’ll go back to say, 3 years, when I was reading books of RBI governors, IAS officers, politicians, etc. I have been involved with NASSCOM from the beginning and have seen how NASSCOM and the IT industry have evolved and how India has changed, I’m very proud of what everyone has done in this process. However, I didn’t see any of those books giving any credit to our industry - NASSCOM is not even listed anywhere, leave alone its contribution. There is an African proverb you may remember or know, “If lions had historians the tales of hunting would be different.” So that drove me to write the book about the story of how the IT industry changed. Like Dr. Sumant Rao Bhosre used to say, 1000 years of the downward spiral of India was arrested by the IT industry of India. NASSCOM was the sutradhar driving it. So that is what I used as a theme in my book. We have put our … [Read more...] about Policy Talk | Startups need to define their vision as an industry

Phuket officials say that a weekly market in the island province’s main city district has raked in at least 2 million baht a week this month. A local leader said the famous “Lard Yai” Phuket Street Sunday Market has seen a jump in tourists visiting it every week, now that Thailand is slowly winding its tourism industry up again. The market, running for around 7 years now, with a few Covid ‘interruptions’, has been the island’s most popular fusion of the local and touristy elements, themed in amongst the region’s best examples of sin0-portuguese shop houses. The Vice President of the Old Phuket Town Community said tourists are drawn to the food and products showing Phuket’s authentic heritage. The VP, Somyos Patan, told The Phuket Express… “There are more than 500 shops and stalls at the market where most are presenting signature items of Phuket food and products with music along the road.” Somyos said the market is one of the most famous sites on Thalang Road for tourists. … [Read more...] about Phuket officials say local Sunday market rakes in 2 million baht a week

Representative image Trade Watchlist Portfolio Message Set Alert live bse live nse live Volume Todays L/H More × Shares of fast-moving consumer goods companies saw hefty buying on June 24 on the perception that ongoing decline in global commodity prices could improve profitability of these companies going ahead. FMCG companies had come under pressure earlier this year as rising prices of commodities, such as wheat, crude palm oil and others, led to fears of continued decline in margins of these companies. In the quarter ended March, most FMCG companies reported a year-on-year decline in their margins due to high input price inflation. However, recent decline in global commodity prices due to rising concerns over demand in the West and the government’s efforts to contain prices of key imports like edible oils have helped ease concerns around margins of these companies. … [Read more...] about FMCG stocks surge on easing concerns over margins

Twenty-three years after founding her own company, Amy Power still remembered the feeling of living paycheck to paycheck. The CEO of The Power Group, a Dallas-based public relations and crisis management firm, Power wanted to ensure that her employees did not make the same financial mistakes that she did in her 20s. Her 14 employees, most of whom are Millennials or Gen-Zers, needed to know how to manage their salaries for the long term, so Power offered them something she wished she'd had at their age: access to a personal financial manager. "It takes some stress off the employee," says Power, whose company made Inc.'s 2022 Best Workplaces list . "If they're worried day to day about making ends meet, how are they going to really be focused when they need to be?" Americans are navigating a tricky financial moment, facing the highest consumer prices in 40 years, investment portfolios battered by a fresh bear market, and increasing odds of a recession in the next year. More … [Read more...] about In an Uncertain Economy, Financial Wellness Training Is Fast Becoming a Hot Perk

Conny Braams from Unilever; Dara Treseder from Peloton; Forbes CMO Hall of Famer Antonio Lucio; and Frank Cooper III from Visa. Illustration by Alexander Wells for Forbes. Recognizing the 50 Most Influential CMOs in the World By Seth Matlins , Managing Director, Forbes CMO Network Additional reporting by Diane Brady , Emmy Lucas , Olivia Peluso , Lauren Debter , Isabel Lord , Katherine Dunn T wo hundred years before it was first used as a verb, “influence” was a noun denoting the stars’ ability to affect human lives and destinies. Today, we consider “influence” less astrologically and more practically, focusing on the chief marketers who wield it to shape the character and destinies of the brands and businesses they help steward. The link between marketing and influence has always been inextricable. After all, a chief marketer’s job is about nothing more than it is the influencing of attitudes and behaviors in … [Read more...] about The Forbes World’s Most Influential CMOs List: 2022

Share to Twitter Share to Linkedin General Motor GM s Co. dealers will have the opportunity to install automated drive-through inspection stations under a deal announced Wednesday between the automaker and Israeli technology company UVeye. Under the agreement, GM's capital investment arm, GM Ventures, has made an investment in UVeye to help fund the development and commercialization of its inspection technology. At the same time, the automaker itself entered into an agreement with UVeye to look into installing the inspection systems at its 4,000 dealerships. Several GM dealerships are already using the systems, said Dave Marsh, general manager, GM customer service and satisfaction during a briefing in Birmingham, Mich. While the automaker will “facilitate” placement of the inspection stations, it won't subsidize the costs of installation or the monthly subscription fees for the service, he said. “GM becomes the fourth OEM to invest in the … [Read more...] about General Motors Investment Could Bring In Instant Inspection Stations To Dealerships

- A + A BRUSSELS (June 24): EU leaders on Friday warned that "cheap energy is gone" and agreed to boost preparations for further cuts in Russian gas, accusing Moscow of "weaponising" energy via a supply squeeze which Germany warned could partly shut its industry. A day after celebrations over setting Kyiv on the road to membership of the bloc, Friday's summit in Brussels was a sober reflection on the economic impact of Russia's invasion of Ukraine, with growing worries over soaring prices and warnings of a "tough winter". "Inflation is a major concern for all of us," European Council chief Charles Michel told a news conference as the two-day summit ended. "Russia's war of aggression is pushing up the price of food, energy and commodities," he said, adding that leaders had agreed to closely coordinate their economic policy responses. The summit agreed few concrete steps but the leaders tasked the European Commission with finding more ways to secure "supply at … [Read more...] about EU plans for life without Russian gas amid inflation spike

Share to Twitter Share to Linkedin No person in the United States shall, based on sex, be excluded from participation in, be denied the benefits of, or be subjected to discrimination under any education program or activity receiving Federal financial assistance.” - Title IX, signed by President Richard Nixon, June 23, 1972 Fifty years ago, Title IX was enacted to ensure gender equity, particularly in federally funded education and sports. Since Title IX there have been significant strides for women, including recent achievements like the overall college enrollment rate for 18- to 24-year-olds being higher for women than for men since 2000. The intentions of Title IX are noble and there should be no doubt that this law has made an indelible mark on generations of women and girls. At the same time, we must also reflect on whether Title IX is fulfilling its promise of protecting women from discrimination and underrepresentation in their educational and … [Read more...] about Title IX At 50: Are Women And Girls Being Treated Equally?

Share to Twitter Share to Linkedin Tobacco companies are already dancing on the grave of the vaping giant, once popular with teens. T he Juul Era ended on Wednesday when the U.S. Food and Drug Administration banned the e-cigarette brand —once America’s favorite nicotine vape, with a 70% market share—from selling its products in America. Founded by entrepreneurs James Monsees and Adam Bowen , who met while studying at Stanford, Juul was blamed for igniting a rise in teen vaping through its youthful marketing campaigns and fruity flavors . (The company eventually pulled those flavors from the market.) Despite wide concerns about the underage use of vapes, the FDA decision hinged on another aspect of the product. The agency noted that Juul provided insufficient and “conflicting” data on potentially harmful chemicals that leak from its nicotine liquid pods. The vapes will be banned from distribution in the U.S. and pulled from shelves. Juul said … [Read more...] about Juul E-Cigarette Ban Creates $1 Billion Opportunity For Vape Companies

The Taegeukgi, or Korean national flag, and the Samsung Electronics flag fly outside the company’s office in Seocho District, southern Seoul. [JOINT PRESS CORPS] Comments on a recent YouTube video featuring Samsung Electronics Vice Chairman Lee Jae-yong conjure up thoughts of comment sections under popular K-pop music videos. With over 10,000 comments, many flocked to praise Lee for welcoming U.S. President Joe Biden during his visit to Korea in fluent English, calling the 54-year-old businessman the “pride of Korea” and “a true patriot.” But in another alley, called the civic group community, Lee, son of late Samsung Electronics Chairman Lee Kun-hee, is labelled an aggressor, disrupting the country’s order and legal system due to his history of violating the law. Samsung Electronics Vice Chairman Lee Jae-yong shakes hands with U.S. President Joe Biden on May 20 at the company's chip plant in Pyeongtaek, Gyeonggi. [YONHAP] The contrasting views over just one person … [Read more...] about [WHY] Koreans’ love-hate relationship with Samsung