Just as important, it made sure that the familiar Yelp experience was up to the job of serving consumers during the utterly unfamiliar time we find ourselves in. “That’s been a big focus of ours, figuring out what can we uniquely step in and provide that helps consumers transact with business owners efficiently in this very crazy and rapidly-changing environment,” says Stoppelman.These adjustments spanned the entire service and included its best-known feature, the reviews posted by real people. The last thing a business struggling to keep afloat needs is to be flamed by customers who won’t cut it any slack. So Yelp adjusted the process of leaving a review by adding reminders such as “Many businesses are doing their best during COVID. Thank you in advance for taking this into consideration if things didn’t go as planned.” … [Read more...] about Now Yelp’s users get to report on COVID-19 safety measures
