Getting a good night's sleep is never overrated. Casper, the brand that's been turning bedtime products into a lifestyle since 2014, is continuing its never-ending quest to lure you to sleep—this time with its new Cooling Collection of products.
The line centers on the Snow Mattresses , a pair of temperature-regulating renditions of Casper's now legendary Wave Hybrid and Nova Hybrid models. Casper claims its Snow mattresses keep sleepers 6 degrees cooler than the brand's other products and help them maintain an even temperature through the night by pulling heat away from the body. Which makes them perfect for anyone who sleeps hot (especially during the summer) or suffers from hot flashes (we see you, women over 45) .
Casper's Cooling suite also includes a range of fluffy lightweight Duvets (including a Humidity Fighting version that features a moisture-wicking layer of merino), a Breathable Mattress Protector , and a super soft TENCEL sheet set with a near-invisible grid weave that increases airflow and naturally absorbs excess moisture. Wang says Casper saw opportunity in providing customers a better night's sleep by fixing the typical "microclimate" heat-trap of heavy bedding and dense mattresses by replacing them with "more breathable, less insulating" options.
Casper's Snow Mattress range is only slightly more expensive than its predecessors (the Wave Hybrid Mattress starts at $1595). In comparison to less luxe D2C mattresses, this could seem pricey, but Casper is betting on its customers' strong desire to keep cool. the company's research found that temperature is "the most important variable" in getting a good night's sleep.
The National Sleep Foundation reported similar findings in a 2018 poll , with 79% of respondents stating a "cool room temperature" was a top element in getting a good night's sleep, following a comfortable mattress, pillow, and bedding, respectively. The Foundation recommends keeping your room somewhere between 60 and 67 degrees Fahrenheit for the most comfortable night's sleep, citing our body temperature's link to our circadian rhythm. Without that ever-so-slight dip in core temperature, our body's release of melatonin, the sleep hormone, could go awry. Plus, sleeping in a room that's too hot can lead to all kinds of physical and mental mayhem: fatigue, dehydration, crankiness.
"People often bundle up or nestle under layers of blankets to feel cozy, no matter the temperature, because that helps them relax and fall asleep," he explains. "What typically happens is that in the middle of the night people tend to stick their extremities—a leg or an arm—out of the covers, or remove the covers entirely subconsciously to regulate their temperature." Now, Casper will do it for you.
Fast Company may receive revenue for some links to products on our site.
- Apple slammed by gadget expert for SLOWING down its new £2,700 MacBook Pro to prevent overheating
- Dam heroes! Countless words have been written about the Dambusters raid, but a new book by historian MAX HASTINGS brings it to life as never before... hour by nerve-jangling hour
- Here’s every new Essence power in World of Warcraft’s Rise of Azshara update
- $3000-a-week in sex beds: the story of a Second Life furniture magnate
- Skyrim’s Creation Engine Detailed
- Google Engineers, PhD students and child geniuses: Meet the new breed of Hearthstone pros
- Google Engineers, Ph.D students and child geniuses: Meet the new breed of Hearthstone pros
- Making Fallout: New Vegas was a battle against time and impolite NPCs
- New Apex Legends Patch 1.1.3 Is Available Now
- GameCon ’10 Ripport: Fallout New Vegas
- Control’s new trailer gives us a glimpse inside the trippy skyscraper that’s home to the Bureau
- Nvidia’s New Titan Z Card Will Only Run You $3,000
Casper’s new mattresses and bedding are engineered to keep you from overheating have 639 words, post on www.fastcompany.com at April 20, 2021. This is cached page on Business Breaking News. If you want remove this page, please contact us.