Long before the Impossible Whopper at Burger King and Beyond Meat chicken at KFC, Taco Bell filled a fast-food gap for vegetarians and vegans with its easy ability to swap beans for beef and its “fresco” style modification, which subs pico de gallo for dairy toppings such as sour cream and cheese. The company even once said it wouldn’t pursue adding plant-based options from Impossible or Beyond, despite growing interest from other fast-food eateries in those menu additions, instead focusing on its own vegetarian offerings that have been available for decades. advertisement But it seems that Taco Bell can’t resist the meat-substitute movement. “We definitely see that plant-based protein has a place on the menu,” Taco Bell CEO Mark King told Bloomberg News in an interview this week, adding that he’s met with plant-based behemoths Impossible and Beyond in recent months. King didn’t offer too many details as to what a faux-meat menu item at the Yum Brands-owned chain would look like, but the Bloomberg article does note that the chain’s “growth and performance” are important to the overarching brand. Even for a business that has a dedicated vegetarian menu, there’s still apparently value in offering a plant-based meat substitute…. Read full this story
- 2.3 Million Pounds of Taco Bell Seasoned Beef Recalled in 21 States
- Where’s the beef, Taco Bell? Recalled due to metal [Updated]
- What Makes a Good Classified Ad?
- How to Write a Good Classified Ad
- Plan to Be a Vegetarian - Steps Towards Quitting Meat
- Some of the Best Plant-Based Natural Skin Care Oils
- Used Coffee Grounds - Good For Your Plants
- Have You Heard of Plant Based Hunger Suppressants?
- Honest Home Based Businesses Can Be Profitable
- Home Based Business Explained is Worth a Million Bucks
Taco Bell was always good for vegetarians—now it’s adding plant-based meat have 301 words, post on www.fastcompany.com at February 26, 2020. This is cached page on Business Breaking News. If you want remove this page, please contact us.