Hyundai's all-electric concept car, unveiled at the Frankfurt Motor Show on Tuesday , is a retro-futuristic stunner that harkens back to the automaker's first foray into mass-produced vehicles over four decades ago. There's a distinct late-'70s / early-'80s vibe at work here, which is by design. "Inspired by looking back at the brand's first model in the 1970s, the『45』fully-electric concept car will act as a symbolic milestone for Hyundai's future EV design," Hyundai said in its press material. For what it's worth, those weird brackets around "45" are Hyundai's addition, not mine. The South Korean automaker says the name and the brackets are partly a reference to the 45-degree angles at the front and rear, "forming a diamond-shaped silhouette that further foreshadows the design direction of future EV models." But they're also a reference to Hyundai's origins 45 years ago. My first thought looking at the body shape and taillights was "DeLorean DMC-12." But a more direct analog is the 1974 Pony Coupe , Hyundai's first mass-produced car and first export. The automaker is clearly trying to make a statement about its history and how that will gel with its intended future. There are all sorts of futuristic accents on… Read full this story
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