Feb 13, 1:26 AM EST Newsletter Signup BusinessTechnologyWorldNationalMedia & CultureOpinionSportsLuxury Business By Evan Niu 02/13/19 AT 1:10 AM Ahead of Apple’s (NASDAQ:AAPL) rumored forthcoming premium news subscription service, which is expected to launch this spring, the Mac maker is already in talks with the major news publishers that would inevitably supply the bulk of the content. The company has been working hard to expand Apple News, growing its stable of content partners and bringing the service to the Mac platform late last year. Apple News also now powers financial news distribution in the Stocks app. The service is expected to be built using Texture, the subscription-based digital magazine service that the company acquired in March.Apple even shared a new data point regarding Apple News on the last earnings call: The service now has 85 million monthly active users (MAUs) and is the biggest news app in the U.S. However, the company may now be overplaying its hand.Apple wants halfThe Wall Street Journal (subscription required) reports that Apple is running into a wall with negotiations, with the company’s proposed cut central to that pushback. Apple wants to keep a whopping 50% of subscription revenue, an even higher cut compared to the 15% to 30% cut that it takes from… Read full this story
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